An Important Metric in Facebook Advertising – CPM

An Important Metric in Facebook Advertising – CPM

In this podcast, I will dive into a very important metric in the Facebook Advertising world – CPM (cost per thousand). The interesting thing is that history has repeated itself throughout every single time in this world. Opportunities have come and gone. Radio...
Facebook and Instagram Power

Facebook and Instagram Power

In this episode, I’m going to talk about the importance of including Instagram into your marketing efforts. It is a platform that is growing by leaps and bounds and Facebook has given it the same power that it gave to itself. From 300 million active users to 900...