{"id":464,"date":"2018-09-21T00:00:00","date_gmt":"2018-09-21T00:00:00","guid":{"rendered":"https:\/\/agmagency.com\/the-money-is-in-the-list-the-freebie-strategy\/"},"modified":"2021-03-04T00:27:27","modified_gmt":"2021-03-04T00:27:27","slug":"the-money-is-in-the-list-the-freebie-strategy","status":"publish","type":"post","link":"https:\/\/agmagency.com\/es\/the-money-is-in-the-list-the-freebie-strategy\/","title":{"rendered":"The Money is in the List &#8211; The Freebie Strategy"},"content":{"rendered":"<p><em>In this podcast, I will go over the most important list any business can have in this 2018 world. Facebook Messenger continues conquering the world and it will only continue to evolve. This applies to any e-commerce or Amazon seller and to any brick and mortar stores. Learn the strategies that work today to get your Facebook messenger flooded.<\/em><br \/>\n<em>Websites mentioned for content creation ideas and research: <a href=\"https:\/\/buzzsumo.com\">https:\/\/buzzsumo.com<\/a>, <a href=\"https:\/\/answerthepublic.com\">answerthepublic.com<\/a>. <\/em><\/p>\n<p><em>I hope you enjoy the podcast!<\/em><\/p>\n<p><em>Do the FREE Facebook Ads mini-courses here: <a href=\"https:\/\/manuelsuarez.com\/minicourses\">manuelsuarez.com\/minicourses<\/a><\/em><\/p>\n<p><em>I\u2019m putting out a lot of great content every single day. Be sure to follow me on your favorite platforms! Here are the links:<\/em><br \/>\n<em>FACEBOOK <a href=\"https:\/\/www.facebook.com\/theninjamarketer\">www.facebook.com\/theninjamarketer<\/a><\/em><br \/>\n<em>Messenger Channel: <a href=\"https:\/\/www.m.me\/theninjamarketer\">www.m.me\/theninjamarketer<\/a><\/em><br \/>\n<em>Instagram: <a href=\"https:\/\/www.instagram.com\/mrmanuelsuarez\">www.instagram.com\/mrmanuelsuarez<\/a><\/em><br \/>\n<em>LinkedIn: <a href=\"https:\/\/www.linkedin.com\/in\/mrmanuelsuarez\">www.linkedin.com\/in\/mrmanuelsuarez<\/a><\/em><br \/>\n<em>YouTube: <a href=\"https:\/\/youtube.com\/c\/TheFacebookNinjaMarketer\">youtube.com\/c\/TheFacebookNinjaMarketer<\/a><\/em><\/p>\n<p>&nbsp;<\/p>\n<h3>Podcast File<\/h3>\n<p><a href=\"https:\/\/anchor.fm\/facebookninja\/episodes\/The-Money-is-in-the-List---The-Freebie-Strategy-e1ukqa\" target=\"_blank\" rel=\"noopener noreferrer\"> The Money is in the List &#8211; The Freebie Strategy<\/a><\/p>\n<p><iframe src=\"https:\/\/anchor.fm\/facebookninja\/embed\/episodes\/The-Money-is-in-the-List---The-Freebie-Strategy-e1ukqa\" width=\"400px\" height=\"102px\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<h3>Podcast Transcription<\/h3>\n<p><span style=\"font-weight: 400;\">Alright! So, welcome to the Facebook Marketing Ninja Podcast once again. I\u2019m actually doing something completely new in this ever changing fast-paced world. If you guys are not yet following me around on social media, I have a lot of stuff going on. I\u2019m all over the place right now. I\u2019m posting things every single day on Instagram, on my own blog manuelsuarez.com, with a lot of valuable stuff that people are going to appreciate and going to like. I\u2019m doing things on my Facebook Page, on my profile, posting videos on YouTube, on Linkedin. Guys, I\u2019m going all over the place trying to make sure that I provide as much value as possible. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here today, I\u2019m actually recording a podcast. I\u2019m going to be pumping out more consistently now. It\u2019s been a while. I got really busy with a bunch of different things that were going on the course launch, the course students, the seminars, travelling all over the world, helping people and staying really, really busy which is what drives me everyday. I know that when I go out there and work, I can help people and they get better and they improve their lives and that\u2019s what drives me every single day and I\u2019m excited about it, and I\u2019m going to keep on doing it to the end of the world. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Throughout the last couple of days, I have been obsessed about setting up my studio. If you guys want to check it out a little bit more, you guys can, if you\u2019re listening to this on a podcast, from now on, whenever I go live, I\u2019m also going to be going live on my Facebook Page, Manuel Suarez. You should check that out. If you haven\u2019t followed it yet, you can go to facebook.com\/theninjamarketer or just go to facebook.com and search for the Ninja Marketer or Manuel Suarez and you\u2019re going to find my page around and you\u2019re going to see all the different things that I\u2019m posting in there. I\u2019m really on a mission guys. I\u2019m really on a mission to help and to create a massive, massive impact, influence the lives of a lot of people. And, I know that this incredible tsunami of opportunities is only going to get better from now on and we\u2019re going to keep on finding opportunities that we\u2019re going to use them to be able to build more dreams. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">You know, when you go to retirement homes and you talk to all people, 80 years old, 90 years old, you usually get one common denominator across every single conversation and it\u2019s a lot of regret. Not of the things that they actually did but on the things that they never did that they have wished they could have done. They didn\u2019t build a business they wanted to build. They didn\u2019t buy their retirement home. They weren\u2019t able to provide for their family. So, all those things. And, I\u2019ve made it a personal mission of mine to empower people so they can actually go ahead and accomplish those dreams and goals. So, I am busy delivering a course which you guys know is called the Facebook Masters if you\u2019ve been following it or if you are part of the actual course itself which is an amazing road map that takes people step by step through this incredible era of communication age right in which we can communicate to the world and build businesses all over the place. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">I\u2019m in my studio right now. Again, if you want to see my face, I don\u2019t know, I don\u2019t have the prettiest face, but if you want to see me talking, I\u2019m going to be on camera everytime as much as possible when I do podcast as long as I\u2019m here. I have a better set up, I have a good audio, better recording systems and it\u2019s just going to provide more value to you guys. So, if you guys want to listen to this, you can jump over to the Facebook Page and this particular one is going to be posted right there. Basically, it\u2019s just going to be me. If you guys are looking at this video right here, this screen right here, this is actually a wall that was turned this week into a whiteboard. And, on this screen, I do my classes and I teach people the different things, different strategies, the funnels, customer journeys, things that are working out, the bullet points of my presentations, I\u2019m going to be using a lot of that and we use some special markers that are meant to write on walls like these and is going to look awesome. So, you guys can get more of a reality as to what we\u2019re doing and what\u2019s on my mind and how I can help you guys just basically get more out of what I\u2019m talking about. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Today, on this podcast, I want to talk a little bit about the most important method of capturing attention in this 2018 era and that subject is a subject of what has been known to be called freebies. Meaning, those things that you give away in exchange for nothing. You know, another term for that is a lead magnet, lead generation strategies, things that you can use to capture identities. Now, as far as I can recall guys, because I\u2019ve been on the marketing landscape for about, I\u2019m going to say about 5 years now, deep into it, obsessed about it. Pretty much started in 2013. I started learning about it in 2014. Towards the end of it, I\u2019ve got obsessed about it and then I haven\u2019t stopped being obsessed ever since. Something that\u2019s one of my traits and my personality, once I like something, once I get passionate, I just don\u2019t drop it. That stays with me forever, right? Okay, good. So now, you can actually use me to get some value out of that obsession. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">But, ever since I\u2019ve been working on this marketing landscape, there\u2019s one thing that all marketers talk about which is the money is in the list. Meaning that people have for years, for a long time, they have said that if you have a big list, then, only if you have a big list, then you can survive and have a business. Now, the first few years of my business career as I was actually helping people out and doing Facebook Marketing and doing Amazon accounts and building some cool businesses for the first few years, there\u2019s something about it that didn\u2019t quite make sense. Because when they said the money is in the list, and then I looked at, hmmm, what do you mean the money is in the list? My dad has a hundred thousand emails and we don\u2019t make the money there. We make the money on Facebook Ads. We make the money on sending people to our shops, into our websites, not to our list. It\u2019s actually like something that it didn\u2019t quite make sense to me. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Also, for example, those of you guys that are Amazon entrepreneurs that are on the Amazon platform, you know that the money is not in the list. Why? Because you don\u2019t get access to a list. You don\u2019t have that information, you don\u2019t have an email address. You usually have a phone number, not anymore. So right now, as an Amazon entrepreneur, you have a name and a physical address. Good luck trying to send out postcards and trying to get business from that. So, you don\u2019t really have a list per se. So for me, it was one of those datems that collided and I didn\u2019t quite understood how to utilize that and it wasn\u2019t the truth for me. The money was not in the list for me. The money was getting really good in Facebook Ads, becoming a master in capturing attention on the social media platforms utilizing to the best of my abilities, the best of my power, the existing communication channels that we have today &#8211; Facebook, Instagram, YouTube &#8211; those ones were my obsession. Along the way, other platforms came and went. Pinterest is still around. It\u2019s not something that I ever got obsessed about. I do believe in its power. Snapchat, it\u2019s not basically the product that we all have come to know with Facebook and other platforms.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, I\u2019ve got obsessed with Facebook, Instagram and YouTube, not with building list. Now, fast forward to 2017. Somewhere towards the beginning of the year I started observing a new phenomenon going on in the society. WhatsApp was taking over communication. Messenger, Facebook Messenger was exploding. It was generating a lot of attention. People were using Facebook Messenger like crazy, nonstop for communicating. Some people were not even texting anymore and they were just Facebook Messenger-ing. So, that\u2019s what opened up my eyes because when I looked at one of the biggest platforms in the planet, the other one that\u2019s really big in India which is WeChat, and also, it\u2019s really big in China, I believe in other places, and it was incredible how messaging apps were actually becoming the new modern communication platform in this planet.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, people were all communicating through Messenger channels nonstop and that opened up the eyes for me, my eyes, wide. And that\u2019s when I was looking at, wait a second, hmm, is this the future? And I realized, absolutely! It is the future. Messenger communications, Messenger platforms, WhatsApp Messenger, Facebook Messenger, WeChat, Instagram Direct Message, DM, those platforms were becoming the future. I can tell you for example that we have only just begun the evolution in this world when it comes to communications on these platforms. Any day now, Instagram has been slowly but surely empowering Instagram DM, slowly but surely. At some point in the coming year or in the coming year and a half, not too far away from now, the Messenger platform on Instagram is going to separate from Instagram. And now, we\u2019re going to have a stand-alone app called DM, Instagram DM. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, these platforms are taking over communication on this planet. Meaning that if you want to build relationships with people, with customers, get your brand front and center, you have no choice but to find a way to be involved in this powerful Messenger communication channels because these channels are going to mean the difference between a thriving business and a business that is going down. I\u2019ve seen it nonstop. I mean, throughout the last year and a half, ever since I\u2019ve dove into it. To give you an example, my dad had accumulated 300,000+ something emails, close to 400,000 emails over the last 18 years and those emails open up their messages at 8 or 10%. It\u2019s something preposterous, horrible. So if I send an email to 100,000 people, if I am lucky, I get 8-10,000 people to open up that message. And the other 90,000 people don\u2019t even know what I did. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, is the money in the list? Not in that list and this is happening across the boards. Let me tell you where there\u2019s a slight difference. Entrepreneurs can continue to communicate to entrepreneurs on email because entrepreneurs are still using their emails. But, consumers in general, people that are product purchasers, people that are into services but they are just employees which is the most of the planet, a great majority of them, they are not checking their emails like they\u2019ve used to. They\u2019re not into it anymore. So, this is something you can see not based on an opinion. It\u2019s not what I think. It\u2019s not something that I\u2019m telling you that it\u2019s just a whim that I\u2019m saying like, \u201cHey, I think that Messenger Marketing is going to be the future.\u201d Guys, Messenger Marketing is becoming the future. So now, in the last year and a half, aside from becoming the future, it has become the present time, I am building businesses in present time using the Messenger channel. For ecommerce, for brick and mortar, for people that are looking for traffic to their stores, all over the place, this is the one single biggest opportunity in this modern era today. So, I am now back in the viewpoint of the money is in the list. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">I understand now how when somebody came out with the saying having a big list was a big deal. But now, having a big list has become less and less important throughout the last couple of years until Messenger came into existence because of the email open phenomenon. It\u2019s back in power again. If you have a Messenger list that is powerful and big, you can conquer the world. To give you an example of how dramatic this is, 300,000 emails in 18 years. In one year, I have gathered 652,000 Messenger subscribers as of today on my dad\u2019s MetabolismoTV Messenger channel. You guys can go check it out and see what I do over there if you speak Spanish of course. There\u2019s other people that I help like Dr. Berg who has a massive channel also in Messenger with hundreds of thousands of people and that\u2019s in English. You can also check that out. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Think of Messenger Marketing as Email Marketing on steroids. That\u2019s basically what it is. It has the ability to communicate to people in a more effective way, in a more intrusive way and it connects with them way more. When I send out \u00a0a message to a hundred thousand people, instead of 8,000 people that open it, we actually get 90,000 people to open up those messages. So, it\u2019s email marketing but on steroids, on powerful illegal steroids. That\u2019s basically what it is. So, you have to pay attention because for the next couple of years, the world is going to the \u00a0direction of robots on Messenger that could communicate with people. They also call them bots and direct communication to these people through the Messenger platforms. WhatsApp is coming. It\u2019s going to give us more opportunities for that. Instagram DM is coming. You want to be able to be at the front of this particular evolution. Because if you are, you are going to be able to maximize those channels and get a lot out of it. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, what\u2019s my point? Well, let me tell you what\u2019s working right now and this is what I\u2019m going to call this episode. I am calling this podcast the Freebie Strategy, okay? The Freebie a.k.a. lead magnet. You as a brand, as a business, you have to figure out how you\u2019re going to pull people in. And, through ages we have been pulling people in to something that provides value. To give you an example, my dad has gathered 400,000 emails using something called the Metabolism Test in which he tells people how bad their metabolism is. What percentage is it operating at currently? If you answer several indicators, then you\u2019re going to get a response that says something like your metabolism is operating at 40%. You\u2019re going to get something like that. If you for example have a, there are many things that you can do, right? Dr. Berg does something called a body type test in which it tells people how to find out what is the correct body type for them. Meaning that what food they should eat? What supplements they should take based on a test. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I\u2019m using something quite different right now. For example, if you wanted to learn how to do Facebook Ads, I have a new mini-course which is a free mini-course recorded professionally that teaches anybody what is the power of using Facebook for building your brand. If somebody wants to do it, they can simply go and check it out. Like you can go to my Messenger channel, and it\u2019s on the menu. Okay, I\u2019m going to put a link below for you guys to actually do this mini-course if you want to get it done. I have a couple of mini-courses in there already. One of them is using Facebook to build your business and the other one is overview of what they call Facebook Business Manager that explains to you how to utilize the power of the advertising product. But, if you go to my Messenger channel, on the menu, there\u2019s an option to select free mini-courses. You go to Manuel Suarez\u2019s page, not on the profile. There are two separate things. There\u2019s a profile and then there\u2019s the actual Facebook Page. Go to Manuel Suarez\u2019s Page. I can give you a link down below and you can check it out directly and on that particular page, once you go to the Messenger channel, you do the mini-course and I deliver an entire mini-course inside Messenger. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">That is a lead magnet. That\u2019s why I pull people in. I run Facebook Ads. I run Instagram Ads. I put the links on YouTube and every way that I can to draw people into Messenger and generate a Messenger subscriber. So, what does Messenger subscriber mean? It\u2019s equal to an email. A \u00a0Messenger subscriber is somebody that is there for me to communicate with just like an email except that the emails are not really there because almost nobody opens them anymore. So, the Messenger subscribers are opening up their messages at a very very high rate every single message that you send out. So, I do mini-courses. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, it depends. If you guys don\u2019t feel comfortable in front of a camera, that\u2019s totally fine. I do. I\u2019m here talking on this podcast and I\u2019m also talking to people on Facebook live on the camera, just talking. You know, this is like me being comfortable in front of the camera talking to the world about what I feel on Messenger marketing, what are my thoughts on it. So, if you don\u2019t feel comfortable in front of the camera like my dad, like myself, like Dr. Berg, like all these different YouTube personalities, Facebook personalities, that\u2019s totally fine. What you can do, which I am doing it for brands because I have hundreds of students in my Facebook Masters Course, what you can do is you can actually go ahead and build out content. Like for example, \u201c7 Tips to Keep Your Skin Feeling Beautiful and Young\u201d and you can go to fiverr.com and hire somebody. Or, you can go to Upwork to actually build one of those freebies, lead magnets for you based on your content. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">What\u2019s going on today is that technology has, little by little, eliminated any and all possible excuses when it comes to I cannot do that because I am not competent enough, or this is too high tech, or this is too difficult, or I just don\u2019t know how to provide value, or I\u2019m not comfortable in front of the camera. All these excuses guys are slowly but surely disappearing. If you don\u2019t feel comfortable in front of a camera talking to a camera, there is a way in which you can actually provide value to people by educating them and giving them something that has to do with the content of your brand. If you\u2019re an accountant, educate people about accounting and the important rules of laws, legislations, whatever it is that you\u2019re interested in that you have knowledge on. If you\u2019re a designer, talk about designer tips, provide some education on that. If you are a health specialist, talk about your area of expertise. Try to find a particular niche in which you can talk about and educate on that thing. Don\u2019t go too general like how to keep a body healthy. You want to keep it specific like you want to talk about particular illnesses, you want to talk about diabetes, you want to talk about weight loss, you want to talk about thyroid issues. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Talk about something that people can relate to and just give them data about that. You can do articles. You can actually go, for example, let me give you a hot tip. There\u2019s something that we\u2019ve been using recently. There is this app, this software that you can get a free trial for which is called Buzzsumo. Buzzsumo allows any of you guys to go in there and find information that you can use to give to your public and just build out a content, build out a freebie and document that you can use on your Messenger channel to pull people into the Messenger. And, once they\u2019re in, you might be asking, \u201cBut, Manuel, what do I do with these people once they\u2019re in my Messenger channel? That\u2019s a great question! You\u2019ve got to keep on providing more and more value. You\u2019ve got to keep on educating because in reality, people, if they haven\u2019t seen you before, they don\u2019t trust you yet. If they don\u2019t trust you yet, they are not going to buy from you no matter what you\u2019re offering, don\u2019t be entitled, nobody\u2019s buying from you unless you have positioned yourself as somebody that knows something about that subject. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Remember guys. We\u2019re living through a content era. This content era is so large that every single year, whatever has been done in the history of humanity gets doubled. Meaning that in 2018, by the end of it, more content, more video content, with these phones, with any devices is going to be produced than in the entire history of humanity combined.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, we\u2019re living through an era in which if you don\u2019t provide value, if you don\u2019t give out content, if you don\u2019t create these magnets, these freebies to pull people in and educate and provide value, then your business is slowly but surely going to become irrelevant in this social media era. If you are not actively putting yourself out there in social media and communicating about your area of expertise, then, eventually, there\u2019s going to be another million people doing it and you\u2019re going to fall so behind that is going to be too late to actually create an impact in social media.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, I recommend that you don\u2019t wait around. Figure it out. Like, come out with a freebie strategy, okay? Something that you can give out. Not only one. Sometimes you have to test out 20 different freebies to find out what people like and what they bite on so they can come into your Messenger channel and now be interested in communicating way for you. Now, just so you know. The Messenger channel can get really, really ninja. The other day I was doing a seminar in Last Vegas, last weekend. \u00a0I just had a realization because you know I call myself a Facebook ninja, overall a ninja. And, I was wondering do people understand what ninja means? You know, a ninja is actually a trained assassin, right? Well, let me tell you what the definition of the ninja is in the Manuel Suarez\u2019s dictionary, okay? A ninja is somebody that knows more than the rest of the humanity, that\u2019s all. A ninja is somebody that knows how to take advantage of opportunities that others have not even seen yet. That\u2019s what a ninja is. It\u2019s not somebody smarter, it\u2019s not somebody more able, it\u2019s not somebody more competent. None of that stuff. It\u2019s not somebody incredible. A ninja is somebody that has invested their time and energy into understanding things more than their fellow man. Because when you understand things more, you can do more things in life and accomplish more things.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Messenger channel is incredibly ninja. And, what I have just shown you right now, what I have just taught you guys about right now is about .05% of the entire scope of this incredible Messenger marketing world and how you can build relationships, and how you can make people trust you along the way. So, you\u2019ve got to come out with a freebie strategy. That freebie strategy, you use it to bring people into the Messenger channel, okay? And then once you have that freebie strategy down, then you can come up with some more every single week. Again, there\u2019s many different things. Like if you are into home-made jewelry, you can talk about different things about that. If you are into movies, you can provide a list of the top 100 movies that anybody has to watch and must have in their bucket list. If you are into men\u2019s perfumes, then you can talk about how men can stay clean. And, let\u2019s say for example, they\u2019re into beard and grooming, well, you can give information on that. If you\u2019re into pets and you have a brand niche in the area of grooming or pet particular items, then, you can talk about the correct ways of taking care of your animal in a natural way. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, there are many things that you can do. Let me give you another hot tip, okay? Something that you can actually go right now and search, okay? If you go to answerthepublic.com, that website, you can search for your niche market and you can get thousands of questions that people are asking about your brand that now you can turn around and answer them. Realize that what you know, most people don\u2019t. And, if you don\u2019t have content in your business, if you don\u2019t have information that you can provide to the world, then, you\u2019re not in business and your business is not going to make it. Your business should be able to provide value to the world. If it doesn\u2019t, then, you should evaluate getting to a business into a brand in which you can actually provide something of value to the world because that\u2019s how you win in this 2018 world. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, just so we can see the flow clearly, you learn about Facebook Ads, you run Messenger subscriber ads. Those Messenger subscriber ads can be called traffic objectives, they can be Messenger reply objectives, they can be so many different things that you can learn as you learn how to do Facebook Ads, okay? Yourself. Follow my content, follow my training, make sure that you\u2019re doing the mini-courses that I\u2019m doing on the Messenger channel that are super easy for you to do and apply and implement and see the simplicity of it. And, you build out an ad that now says like, \u201cHey! I got the 10 best things that you can do to keep your skin looking younger than ever naturally. Do you want it? Alright, it\u2019s free for you to have. Just click the button below and I\u2019m going to deliver to you instantly on your Messenger.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That is something that you can set up. Now, in case you don\u2019t know how to set that up, you\u2019ve got to learn a little bit. We\u2019ve talked about that, there\u2019s something that you have to start delving into. You\u2019ve got to understand for example about this tool called manychat.com. I\u2019ll put a link down below for it. I\u2019m not affiliated. I wish I own the company but I don\u2019t. But, this company is going to help you integrate your Facebook Messenger so you can do email marketing, Messenger marketing on this particular platform. People are going to be coming in to the Messenger channel, you\u2019re going to be providing value, sending out broadcast to them, people that are obviously targeted because they are likely to be interested in what you have to offer. Like if you are selling a woman brand of makeup, make sure you don\u2019t target men. Please. Because otherwise, you\u2019re going to run in trouble, right? So, if you bring in the right people in there, you\u2019re going to be just fine and you\u2019re going to be awesome, okay?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, something for you guys to keep in mind, and, use answerthepublic, use Buzzsumo to understand what the content is coming out about that and then just work out for your brand how you make a difference, what is enough. Well, you should do a lot of it. It depends on how much do you want it, right? If you want to get to certain goals, targets, you have certain ambitions, well, you\u2019ve got to push really, really hard. The harder that you push, the harder you get there. The more publications that you do, the faster you create an impact. I would say that you shouldn\u2019t even go for doing 4-6 social media posts per platform every single day, if you\u2019re ready to do something like that of just providing value and bringing people into your Messenger. So now, the statement that money is in the list can become a reality.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Alright. That is my podcast for today. Again, just a quick reminder. If you want to do the mini-course on the subject of building your business with Facebook ads, the link is going to be down below. Also, let me ask you for a quick favor, okay? Favor. If you have not subscribed to this podcast, please go ahead and do so already and also, write a review because it does help me find more people here that I can now help and help them be more successful in their lives. So, that would be greatly appreciated, you can go ahead and subscribe to it, write a review whether you\u2019re on iTunes, you\u2019re on Google Play, whether you\u2019re on Apple Podcast or Google Podcast, wherever it is, leaving a review is going to help me quite a bit. If you guys are watching this on Facebook live, please go and jump to the podcast and also subscribe. That\u2019s going to be really, really helpful. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Alright. So, the freebie strategy, right? Go out for the freebies. Bring them into Messenger. Learn about ManyChat. Integrate it. Start communicating and see your business thrive and expand and explode along the way. Alright, guys. See you in the next podcast. \u00a0\u00a0\u00a0\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-7726\" src=\"https:\/\/manuelsuarez.com\/wp-content\/uploads\/2020\/05\/BG7A9338-scaled.jpg\" alt=\"\" width=\"1707\" height=\"2560\" \/><\/p>\n<div class=\"DK2WGA7X3rKos2v1AABBD _20x9t-BL2SDh7lOGEew66E\" data-block=\"true\" data-editor=\"7puss\" data-offset-key=\"a0o8e-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"a0o8e-0-0\"><span data-offset-key=\"a0o8e-0-0\">Thanks for listening! I hope you enjoy the podcast!<\/span><\/div>\n<\/div>\n<div class=\"DK2WGA7X3rKos2v1AABBD _20x9t-BL2SDh7lOGEew66E\" data-block=\"true\" data-editor=\"7puss\" data-offset-key=\"9kucc-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"9kucc-0-0\"><span data-offset-key=\"9kucc-0-0\">Do the FREE Facebook Ads mini-courses here: <\/span><a href=\"https:\/\/agmninjalab.com\/free-mini-course\"><span data-offset-key=\"9kucc-1-0\">agmninjalab.com\/free-mini-course<\/span><\/a><\/div>\n<\/div>\n<div class=\"DK2WGA7X3rKos2v1AABBD _20x9t-BL2SDh7lOGEew66E\" data-block=\"true\" data-editor=\"7puss\" data-offset-key=\"65sku-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"65sku-0-0\"><span data-offset-key=\"65sku-0-0\">If you\u2019re ready to take your social media marketing game to the next level, then check out the AGM Ninja Lab by visiting <\/span><a href=\"https:\/\/www.agmninjalab.com\/\"><span data-offset-key=\"65sku-1-0\">agmninjalab.com<\/span><\/a><span data-offset-key=\"65sku-2-0\">.<\/span><\/div>\n<\/div>\n<div class=\"DK2WGA7X3rKos2v1AABBD _20x9t-BL2SDh7lOGEew66E\" data-block=\"true\" data-editor=\"7puss\" data-offset-key=\"5tg4t-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"5tg4t-0-0\"><span data-offset-key=\"5tg4t-0-0\">\u00a0<\/span><\/div>\n<\/div>\n<div class=\"DK2WGA7X3rKos2v1AABBD _20x9t-BL2SDh7lOGEew66E\" data-block=\"true\" data-editor=\"7puss\" data-offset-key=\"57oi0-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"57oi0-0-0\"><span data-offset-key=\"57oi0-0-0\">And don&#8217;t forget to follow me on social media for even more marketing tips and strategies. I post content every day, so be sure to follow me on your favorite platforms!<\/span><\/div>\n<\/div>\n<div class=\"DK2WGA7X3rKos2v1AABBD _20x9t-BL2SDh7lOGEew66E\" data-block=\"true\" data-editor=\"7puss\" data-offset-key=\"d8lo-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"d8lo-0-0\"><span data-offset-key=\"d8lo-0-0\">YouTube: <\/span><a href=\"https:\/\/bit.ly\/2Mqxfij\"><span data-offset-key=\"d8lo-1-0\">https:\/\/bit.ly\/2Mqxfij<\/span><\/a><\/div>\n<\/div>\n<div class=\"DK2WGA7X3rKos2v1AABBD _20x9t-BL2SDh7lOGEew66E\" data-block=\"true\" data-editor=\"7puss\" data-offset-key=\"dkgr1-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"dkgr1-0-0\"><span data-offset-key=\"dkgr1-0-0\">FACEBOOK <\/span><a href=\"https:\/\/www.facebook.com\/theninjamarketer\/\"><span data-offset-key=\"dkgr1-1-0\">www.facebook.com\/theninjamarketer\/<\/span><\/a><\/div>\n<\/div>\n<div class=\"DK2WGA7X3rKos2v1AABBD _20x9t-BL2SDh7lOGEew66E\" data-block=\"true\" data-editor=\"7puss\" data-offset-key=\"bgnio-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"bgnio-0-0\"><span data-offset-key=\"bgnio-0-0\">Messenger Channel: <\/span><a href=\"https:\/\/www.m.me\/theninjamarketer\/\"><span data-offset-key=\"bgnio-1-0\">www.m.me\/theninjamarketer\/<\/span><\/a><\/div>\n<\/div>\n<div class=\"DK2WGA7X3rKos2v1AABBD _20x9t-BL2SDh7lOGEew66E\" data-block=\"true\" data-editor=\"7puss\" data-offset-key=\"11fp2-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"11fp2-0-0\"><span data-offset-key=\"11fp2-0-0\">Instagram: <\/span><a href=\"https:\/\/www.instagram.com\/mrmanuelsuarez\"><span data-offset-key=\"11fp2-1-0\">https:\/\/www.instagram.com\/mrmanuelsuarez\/<\/span><\/a><\/div>\n<\/div>\n<div class=\"DK2WGA7X3rKos2v1AABBD _20x9t-BL2SDh7lOGEew66E\" data-block=\"true\" data-editor=\"7puss\" data-offset-key=\"71lop-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"71lop-0-0\"><span data-offset-key=\"71lop-0-0\">LinkedIn: <\/span><a href=\"https:\/\/www.linkedin.com\/in\/mrmanuelsuarez\"><span data-offset-key=\"71lop-1-0\">https:\/\/www.linkedin.com\/in\/mrmanuelsuarez\/<\/span><\/a><\/div>\n<\/div>\n<div class=\"DK2WGA7X3rKos2v1AABBD _20x9t-BL2SDh7lOGEew66E\" data-block=\"true\" data-editor=\"7puss\" data-offset-key=\"1nila-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"1nila-0-0\"><span data-offset-key=\"1nila-0-0\">\u00a0<\/span><\/div>\n<\/div>\n<div class=\"DK2WGA7X3rKos2v1AABBD _20x9t-BL2SDh7lOGEew66E\" data-block=\"true\" data-editor=\"7puss\" data-offset-key=\"7385m-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"7385m-0-0\"><span data-offset-key=\"7385m-0-0\">Ps: Don&#8217;t forget to subscribe to the Facebook Marketing Ninja Podcast and if you found value in today&#8217;s episode please leave a review.<\/span><\/div>\n<\/div>\n<div class=\"DK2WGA7X3rKos2v1AABBD _20x9t-BL2SDh7lOGEew66E\" data-block=\"true\" data-editor=\"7puss\" data-offset-key=\"2pv6k-0-0\">\n<div class=\"public-DraftStyleDefault-block public-DraftStyleDefault-ltr\" data-offset-key=\"2pv6k-0-0\"><span data-offset-key=\"2pv6k-0-0\">For more information about my advertising agency (AGM MARKETING) or if you would like to hire AGM for your marketing needs, please contact us at <\/span><a href=\"https:\/\/contact@agmagency.com\/es\/\"><span data-offset-key=\"2pv6k-1-0\">contact@agmagency.com\/<\/span><\/a><span data-offset-key=\"2pv6k-2-0\"> or 1.888.280.3339<\/span><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Hey guys! This is Manuel Suarez here again with you on the Facebook Marketing Ninja newly branded podcast. This is the second one since we officially changed the name of the podcast. I hope that you guys liked it. Haven\u2019t heard any particular feedback about it, or disagreements, or agreements, I would love to. You guys always know that if you want to send me a message I actually read those messages myself at m.me\/manuesuarezdigital.<\/p>","protected":false},"author":7,"featured_media":3148,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","pgc_sgb_lightbox_settings":"","footnotes":""},"categories":[25],"tags":[32],"class_list":["post-464","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast","tag-facebook"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Money is in the List - The Freebie Strategy - Attention Grabbing Media<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/agmagency.com\/es\/the-money-is-in-the-list-the-freebie-strategy\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Money is in the List - The Freebie Strategy - Attention Grabbing Media\" \/>\n<meta property=\"og:description\" content=\"Hey guys! This is Manuel Suarez here again with you on the Facebook Marketing Ninja newly branded podcast. This is the second one since we officially changed the name of the podcast. I hope that you guys liked it. Haven\u2019t heard any particular feedback about it, or disagreements, or agreements, I would love to. 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