{"id":43584,"date":"2023-03-30T09:50:34","date_gmt":"2023-03-30T09:50:34","guid":{"rendered":"https:\/\/agmagency.wpenginepowered.com\/?p=43584"},"modified":"2026-01-15T18:57:41","modified_gmt":"2026-01-15T18:57:41","slug":"4-lessons-to-help-you-towards-molding-your-brand","status":"publish","type":"post","link":"https:\/\/agmagency.com\/es\/4-lecciones-para-ayudarle-a-moldear-su-marca\/","title":{"rendered":"4 LECCIONES QUE TE AYUDAR\u00c1N A MOLDEAR TU MARCA"},"content":{"rendered":"

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If you\u2019re a business owner then you\u2019ve probably had the idea come across your mind of \u201chow do I become bigger than I am?\u201d<\/p>\n

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And that could be interpreted in many ways, but I\u2019m telling you right now that the most effective way to grow your business, collaborate with others, and generate awareness is through your brand.<\/span><\/p>\n

After my mastermind weekend in Miami with Grant Cardone and other powerhouse business people I took away some lessons that would help with this specific task of molding your brand.<\/span><\/p>\n

Because believe it or not branding comes with its ups and downs.\u00a0<\/span><\/p>\n

People will speak badly about you, self-doubt can set in, and other roadblocks will hit you along the way but these lessons made it clear that none of that matters if you apply them, so here they are.<\/span><\/p>\n

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People Like Winners, and Like Seeing Winners Lose<\/b><\/h2>\n

This lesson helped me with the idea of yes, people will like seeing you win the more and more you put yourself out there, but there will always be people that will like to see you lose.<\/span><\/p>\n

That\u2019s something you can\u2019t change so you need to be okay with it, while knowing that there are indeed others rooting for you too.<\/p>\n

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People are going to hate you, and when they do they\u2019re going to want to see you fail. Not because it brings them joy, but because it validates their own self.<\/span><\/p>\n

If you\u2019ve ever noticed someone else expressing that a successful individual shouldn\u2019t be successful, that\u2019s because they aren\u2019t successful themselves!<\/span><\/p>\n

They feel better about themselves by seeing someone like yourself (in a position better than them) succumb to their level.\u00a0<\/span><\/p>\n

That\u2019s what it boils down to, and it takes confrontation to be okay knowing people are out there like this, but when you know why it happens it makes it a lot easier to move on and execute your brand.<\/span><\/p>\n

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Use Whatever The Universe Gives You<\/b><\/h2>\n

When the universe serves you a plate of opportunity, you take it.<\/span><\/p>\n

That\u2019s exactly what happened when Covid hit, and we gave away our $2000 course for free!<\/span><\/p>\n

In exchange we asked people for their testimonials and got about 600 of them, but that wasn\u2019t the only thing that came from it\u2026<\/span><\/p>\n

It boosted our business tenfold because of all the attention we were getting from our free course.<\/p>\n

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Everyone who took our course, also counted as a lead, and you know what that means\u2026 We signed more clients than we had before.<\/span><\/p>\n

This is all because the universe gave us an opportunity while everyone was at home spending more money online than ever before and we took advantage of it!<\/span><\/p>\n

This goes for everything, if someone asks you to join their podcast, take it, if someone wants to collaborate on a project, take it because you never know what other doors are behind these opportunities and how far you can go afterwards.<\/span><\/p>\n

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More People Are Looking at Your Content Than You Think<\/b><\/h2>\n

If you\u2019ve ever posted something on social media and felt like you\u2019re barely getting any engagement or likes, trust me\u2013and Grant, that\u2019s normal.<\/span><\/p>\n

A majority of people are just watchers or \u201cghosts\u201d that just look at the content and move on.<\/span><\/p>\n

The ones who watch and leave a like or comment on your content are the loyal ones, those are the people who will help you grow.<\/span><\/p>\n

But it\u2019s completely normal, so any self-doubt that sets in is only hurting your future self because the ones who became as big as they are today went through the exact same thing!<\/span><\/p>\n

No one starts with 1 million followers, it\u2019s not realistic, so remember that there are more people looking at your content than you think and over time that number will continue to grow.<\/span><\/p>\n

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You Need Quantity to Get Quality<\/b><\/h2>\n

One of Grant Cardone\u2019s points when it comes to clients and employees is that you need quantity to get to the quality.<\/span><\/p>\n

That may not be what everyone wants to hear but it definitely makes sense when you think about it.<\/p>\n

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Let\u2019s say for every 10 leads you close 1. Well, wouldn\u2019t that same principle apply to your best clients\/employees too?<\/span><\/p>\n

For every 10 clients you sign you could get 1 high paying client, and every 10 hires you get 1 amazing exec-worthy employee.<\/span><\/p>\n

The numbers will vary but it proves that if you want to get the best quality you need to go through quantity!<\/span><\/p>\n

In other words you can\u2019t get a small group of high quality people for your business, unless you go through the quantity.<\/span><\/p>\n

Now, you may be wondering how this helps you with your brand?\u00a0<\/span><\/p>\n

Well, if you look at your team as the ones running your brand (which they are) then that\u2019s when you\u2019ll notice that they are your brand as well.<\/span><\/p>\n

So the higher <\/span>quality<\/span><\/i> team you have working for you, the better you can mold your brand.<\/span><\/p>\n

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