{"id":43300,"date":"2023-03-22T19:27:26","date_gmt":"2023-03-22T19:27:26","guid":{"rendered":"https:\/\/agmagency.wpenginepowered.com\/?p=43300"},"modified":"2026-01-15T18:58:03","modified_gmt":"2026-01-15T18:58:03","slug":"5-strategies-to-promote-your-e-commerce-business","status":"publish","type":"post","link":"https:\/\/agmagency.com\/es\/5-estrategias-para-impulsar-tu-negocio-e-commerce\/","title":{"rendered":"5 ESTRATEGIAS PARA PROMOVER TU NEGOCIO DE E-COMMERCE"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.4″ text_font=”Poppins||||||||” text_text_color=”#000000″ text_font_size=”16px” text_line_height=”1.8em” ul_text_color=”#0a0101″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” text_orientation=”justified” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

Here are 5 strategies to promote your e-commerce business based on a business that is going to do $200 million in revenue give or take in 2022 with e-commerce.<\/span><\/p>\n

 <\/p>\n

\"leo\"<\/h2>\n

\u00a0<\/h2>\n


Have a Content Machine<\/b><\/h2>\n

Number one is putting a content machine in place, which means seeing if you have the ability to create content and then finding a way to create it.\u00a0<\/span><\/p>\n

For example, here’s what to do first:<\/span><\/p>\n

1.Create a YouTube channel that revolves around your message and what problems your business solves.<\/span><\/p>\n

2.Once you create your YouTube channel, brand it, make it look clean, find the name for it, put a banner in place and anything else you have to do, then move onto the next part.<\/span><\/p>\n

3.Start creating seven pieces of long form content a week\u2013you can even do all seven in one day.\u00a0<\/span><\/p>\n

It does not matter how you do it as long as you do seven pieces or more, and just start creating content.<\/span><\/i><\/p>\n

4.Put a camera up in front of you or use something like an iPhone, no one really cares about the quality as long as it\u2019s decent.<\/span><\/p>\n

Once you get your content recorded and start posting your videos out there, just realize that it\u2019s not going to be an overnight thing.\u00a0<\/span><\/p>\n

It’s a long term game that will pay itself in a big way down the road if you don’t give up, and start getting that content sent out across the entire world.<\/span><\/p>\n

5. And what you can do to help you is you can hire a couple of VA\u2019s, they could be in the Philippines or other countries that are more affordable. Have them cut that content into different formats and different pieces across social media channels.<\/span><\/p>\n

6. Then you can spread that content onto TikTok, Facebook Feed, Facebook reels, Instagram reels, Instagram stories, Instagram feed, LinkedIn, if it’s applicable to your business and so on.<\/span><\/p>\n

You can place your content in every single place that allows you to spread a message and every single placement within that place.<\/span><\/p>\n

It’s an opportunity for you to reach people for free, and the cost of reach is essentially zero.<\/span><\/p>\n

The only thing that you need to do is put in the time and pay a few dollars to your people so they can actually put together the content to spread it far and wide.<\/span><\/p>\n

Then it\u2019s just a matter of doing that for a few months, and at some point if your content is decent, it will take off.<\/span><\/p>\n

If your content is great, it will absolutely crush it, and you will go into the stratosphere.<\/span><\/p>\n

<\/span><\/p>\n

\"space-1\"<\/p>\n

 <\/p>\n

We recently did a TikTok channel for a client of ours, his name is Dr. Livingood, (what a great name, right?) and the first video that we ever launched, we spent $0 in TikTok advertising, and it got 1.5 million views.<\/span><\/p>\n

All this attention is out there waiting for you, all you need to do is get into action and grab a little piece of it.<\/span><\/p>\n

This is a senior strategy because in 2012 we created a YouTube channel for my father and we said to my dad,\u00a0<\/span><\/p>\n

\u201cI need you to go create content for us because we believe that you have an incredible ability to communicate and have a lot of value to give to the world, so I want to put you in front of a camera.\u201d\u00a0<\/span><\/i><\/p>\n

And we got going, created content and filmed episode number 1 out of 2,400 episodes.\u00a0<\/span><\/p>\n

Now, if you look at the Channel (MetabolismoTV) on YouTube it has almost 6 million subscribers.<\/span><\/p>\n

We generate a gazillion views every month, and you can see that it was created for the first time in my office.\u00a0<\/span><\/p>\n

I uploaded the first video in Texas when I was still living there, and three years into it we hit our first 100,000 subscribers in 2015, then two years after that in 2017 we hit a million and the channel continues to grow fast.<\/span><\/p>\n

My father very sadly passed away in 2021, and was one of those very special people in everyone\u2019s life so we were very fortunate to have had him around, but his legacy is something quite immortal and it’s going to be around for a long time.<\/span><\/p>\n

We’re still getting people to discover him every single day because there’s a lot of people in the world that did not get a chance to meet him while he was alive.<\/span><\/p>\n

So the business is still growing because people get to discover him now after he’s no longer with us because of his content, he was that good.<\/span><\/p>\n

And all he did was provide value, he would not sell stuff, he would provide value.\u00a0<\/span><\/p>\n

<\/span><\/p>\n

\"handshake-1\"<\/p>\n

<\/span><\/p>\n

So that is the senior strategy if you want to build a powerful e-commerce brand.<\/span><\/p>\n

And if you have the guts, courage, persistence, patience, dedication\u2013if you have that, this road when taken is quite powerful.<\/span><\/p>\n

When you build a legacy, that\u2019s what\u2019s going to help create generational wealth for your family.\u00a0<\/span><\/p>\n

 <\/p>\n

High Converting Website<\/b><\/h2>\n

Number two is you need to have a high converting website.<\/span><\/p>\n

I personally enjoy a platform called Shopify, and there are many great platforms, but I became a fan of Shopify years ago, and have used it to build several brands.<\/span><\/p>\n

This is number two because as you get a lot of attention with strategy number one, which is massive social media attention, people are going to want to buy your stuff so they’re going to end up visiting your website.<\/span><\/p>\n

They’re going to find you, so a highly optimized, aesthetic, user friendly, fast, and mobile-friendly website is going to be essential.\u00a0<\/span><\/p>\n

 <\/p>\n

Be On Amazon<\/b><\/h2>\n

Number three, you need to be on Amazon as an e-commerce brand.<\/span><\/p>\n

You must be on Amazon because it\u2019s a great starting point, especially if you need cash flow.<\/span><\/p>\n

And let this sink in for a second; Amazon makes 50 cents of every dollar spent on the internet in the United States of America\u201350 cents of every dollar spent on the internet!<\/span>\u00a0<\/p>\n

 <\/p>\n