{"id":31196,"date":"2022-03-30T19:46:19","date_gmt":"2022-03-30T19:46:19","guid":{"rendered":"https:\/\/agmagency.wpenginepowered.com\/?p=31196"},"modified":"2022-05-16T19:45:33","modified_gmt":"2022-05-16T19:45:33","slug":"work","status":"publish","type":"post","link":"https:\/\/agmagency.com\/es\/trabajar\/","title":{"rendered":"\u00bfPOR QU\u00c9 TRABAJAMOS?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"31196\" class=\"elementor elementor-31196\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-37d41938 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"37d41938\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3c7659bc\" data-id=\"3c7659bc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-75c4612f elementor-widget elementor-widget-text-editor\" data-id=\"75c4612f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.15&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.15&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_padding=&#8221;1px|||||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.15&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.15.1&#8243; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;16px&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_margin=&#8221;26px|||||&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<p><span style=\"font-weight: 400;\">Why do we do the work we do?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Why do we spend hours grinding away in our businesses?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To make money?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sure.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To help people improve their lives?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Yes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To be able to provide for the people we love. And spend time with them when they need us?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Absolutely!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This past week I was able to go with one of my sons and a group of his classmates on a ski trip.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now listen, I\u2019m Puerto Rican. Snow skiing isn\u2019t really in my blood, but I enjoy it.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And the fact that I was able to support my son and his classmates on this trip is one of the benefits I\u2019ve worked so hard for in my life.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And I want to see you have the same benefits in your business and in your life.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s why I <strong>share so much free information with you<\/strong>.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And if my free information isn\u2019t enough for you, I have paid opportunities you can use.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The choice is yours.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019d like help deciding to use just my free information or some of my paid opportunities then you should get on the phone with my team.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Just click here and you can pick a time to talk with my team to see what your next best step is.<\/span><\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Why do we do the work we do? Why do we spend hours grinding away in our businesses?\u00a0 To make money? Sure. To help people improve their lives? Yes. To be able to provide for the people we love. And spend time with them when they need us? Absolutely! This past week I was able [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":32987,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<p><span style=\"font-weight: 400;\">Generate leads without a website?<\/span><\/p><p>That\u2019s right.<\/p><p><span style=\"font-weight: 400;\">This might sound impossible on the surface, but by choosing the correct Facebook ad campaign options, it can easily be done by using Facebook Lead Ads.<\/span><\/p><p><span style=\"font-weight: 400;\">You will see how to smooth out the lead generation process by simply having your target audience tap your ad which brings up a pre-populated form with their Facebook contact information ready to be sent directly to you.<\/span><\/p><p><span style=\"font-weight: 400;\">With just a few taps, you can get the information you want that generates a qualified lead for your business.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">All without needing a website.<\/span><\/p><p><span style=\"font-weight: 400;\">But, we need to get some definitions out of the way first.<\/span><\/p><h2><span style=\"font-weight: 400;\"><br \/>What is a lead?<\/span><\/h2><p><span style=\"font-weight: 400;\">First and foremost a lead is a person and we need to remember to treat them as a person.<\/span><\/p><p><span style=\"font-weight: 400;\">That said, a lead is a person who raises her hand and shows interest in the products and or services that you provide through your company. When I say \u2018raises her hand\u2019 I\u2019m saying the person provided contact information in exchange for something you\u2019ve offered, often for free.<\/span><\/p><p><span style=\"font-weight: 400;\">Once interest has been established you can now direct more specific communication to this person about what she raised her hand about.<\/span><\/p><h1>\u00a0<\/h1><h2><span style=\"font-weight: 400;\"><br \/>Why do you want leads?<\/span><\/h2><p><span style=\"font-weight: 400;\">The whole purpose of a lead is to generate new business and sales for your company.<\/span><\/p><p><span style=\"font-weight: 400;\">These sales are the lifeblood of your business, meaning if you\u2019re not getting enough people in the doors, or the metaphorical doors if you\u2019re an online-only business, you won\u2019t have a business to support your family and or employees\u2019 families.<\/span><\/p><p><span style=\"font-weight: 400;\">Also, remember that I said leads are people?<\/span><\/p><p><span style=\"font-weight: 400;\">If you\u2019re not getting these leads, these people, you can\u2019t help improve lives.<\/span><\/p><p><span style=\"font-weight: 400;\">So, if you want to support your family, your employees, and help people improve their lives then you want leads.<\/span><\/p><h1>\u00a0<\/h1><h2><span style=\"font-weight: 400;\"><br \/>What is lead generation?<\/span><\/h2><p><span style=\"font-weight: 400;\">Lead generation is the process of attracting strangers who, most likely, don\u2019t know who you are and what your business does and introducing them to the solutions you provide.<\/span><\/p><p><span style=\"font-weight: 400;\">Then you need an offer to give in exchange for the contact information of a person to make them an actual lead.\u00a0<\/span><\/p><h1>\u00a0<\/h1><h2><span style=\"font-weight: 400;\"><br \/>What is Facebook lead generation?<\/span><\/h2><p><span style=\"font-weight: 400;\">Simply, it\u2019s using Facebook and its super-powerful advertising platform to perform the lead generation actions you just read about.<\/span><\/p><p><span style=\"font-weight: 400;\">One of the great things about using Facebook for lead generation is that you can easily build interest through your posts. Image posts are good, but videos are even better because you can build custom audiences from the people who view your videos.<\/span><\/p><p><span style=\"font-weight: 400;\">If you\u2019d like some more information on audiences you can read my article: <\/span><a href=\"https:\/\/manuelsuarez.com\/how-to-use-facebook-to-target-the-right-audiences\/\"><span style=\"font-weight: 400;\">How to use Facebook to target the right audience and why it\u2019s important<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p><p><span style=\"font-weight: 400;\">Or this article: <\/span><a href=\"https:\/\/manuelsuarez.com\/facebook-ads-proper-targeting\/\"><span style=\"font-weight: 400;\">The secret sauce to successful Facebook ads is proper targeting<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p><p><span style=\"font-weight: 400;\">Now that we\u2019ve got a good understanding of leads, lead generation, and Facebook lead generation, how do you generate leads without a website?<\/span><\/p><p><span style=\"font-weight: 400;\">By using the Facebook lead generation campaign objective and creating a customized lead ad form or \u201cinstant form\u201d.<\/span><\/p><h1>\u00a0<\/h1><h2><span style=\"font-weight: 400;\"><br \/>How to set up a Lead Generation campaign<\/span><\/h2><p><img class=\"wp-image-11775 alignnone size-full\" src=\"https:\/\/manuelsuarez.com\/wp-content\/uploads\/2020\/09\/how-to-set-up-lead-2.png\" alt=\"\" width=\"1260\" height=\"682\" \/><\/p><p><span style=\"font-weight: 400;\">Go into your Facebook business manager, click create a new campaign, and choose the Lead Generation objective.<\/span><\/p><p><span style=\"font-weight: 400;\">Then follow the standard ad set up procedure. When you get to the end of ad level you will be asked to create an instant ad form.<\/span><\/p><p><span style=\"font-weight: 400;\"><img class=\"wp-image-11776 alignnone size-full\" src=\"https:\/\/manuelsuarez.com\/wp-content\/uploads\/2020\/09\/instant-form.png\" alt=\"\" width=\"1354\" height=\"708\" \/><\/span><\/p><p><span style=\"font-weight: 400;\">When you\u2019re creating your instant lead form you\u2019ll need to fill out or create several questions. First, you\u2019ll name your form and then choose whether you want more volume or higher intent leads. This choice helps Facebook decide who to show your ad to.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\"><img class=\"wp-image-11774 alignnone size-full\" src=\"https:\/\/manuelsuarez.com\/wp-content\/uploads\/2020\/09\/create-form.png\" alt=\"\" width=\"1164\" height=\"710\" \/><\/span><\/p><p><span style=\"font-weight: 400;\">Next, you\u2019ll be deciding which questions you want your leads to answer before you provide them the offer you promised in your ad. Generally, you\u2019re looking for name, email, and phone numbers.<\/span><\/p><p><span style=\"font-weight: 400;\"><img class=\"wp-image-11777 alignnone size-full\" src=\"https:\/\/manuelsuarez.com\/wp-content\/uploads\/2020\/09\/create-form-2.png\" alt=\"\" width=\"1012\" height=\"698\" \/><\/span><\/p><p><span style=\"font-weight: 400;\">You can rearrange the order of the questions. As you can see in the image above it shows email, full name, and phone number. If you\u2019d like the order to be name, email, phone you can do that. If you\u2019d like phone, email, and name you can do that too. Under the \u2018Questions\u2019 section on the left side, you can simply click and drag the questions into which ever order you\u2019d like.<\/span><\/p><p><span style=\"font-weight: 400;\">After you finish the \u2018Questions\u2019 section you get to the \u2018Privacy\u2019 section. In this section you\u2019ll need to provide a link to a privacy policy.<\/span><\/p><p><span style=\"font-weight: 400;\"><img class=\"wp-image-11772 alignnone size-full\" src=\"https:\/\/manuelsuarez.com\/wp-content\/uploads\/2020\/09\/create-form-3.png\" alt=\"\" width=\"992\" height=\"692\" \/><\/span><\/p><p><span style=\"font-weight: 400;\">Now, I\u2019m not your lawyer, in fact I\u2019m not a lawyer at all, but if you don\u2019t have a privacy policy yet you can Google privacy policies and learn how to create one and then add it.<\/span><\/p><p><span style=\"font-weight: 400;\">The final piece of your instant form is the completion, it\u2019s kind of like a thank you page on a website.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\"><img class=\"wp-image-11773 alignnone size-full\" src=\"https:\/\/manuelsuarez.com\/wp-content\/uploads\/2020\/09\/create-form-4.png\" alt=\"\" width=\"1246\" height=\"706\" \/><\/span><\/p><p><span style=\"font-weight: 400;\">You can thank or congratulate your new lead, tell them what to expect next, and even give the lead an extra call to action in an attempt to connect with them sooner than later.\u00a0<\/span><\/p><h1>\u00a0<\/h1><h2>\u00a0<\/h2><h2><span style=\"font-weight: 400;\">What to do next?<\/span><\/h2><p><span style=\"font-weight: 400;\">Take this new information and go set up your own Facebook lead ad so that you can generate leads even if you don\u2019t have a website.<\/span><\/p><p><span style=\"font-weight: 400;\">As I said at the beginning of this article leads are the lifeblood of your business, but only if you want to support your family, your employees, and help people improve their lives.<\/span><\/p><p><span style=\"font-weight: 400;\">Let me know in the comments below how the Facebook Lead Ads work out for you.<\/span><\/p><p><span style=\"font-weight: 400;\">Talk soon.<\/span><\/p>","_et_gb_content_width":"","pgc_sgb_lightbox_settings":"","footnotes":""},"categories":[38],"tags":[94,50],"class_list":["post-31196","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agm-blog","tag-business-manager","tag-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why do we work? - Attention Grabbing Media<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/agmagency.com\/es\/trabajar\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why do we work? - Attention Grabbing Media\" \/>\n<meta property=\"og:description\" content=\"Why do we do the work we do? 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