{"id":1935,"date":"2019-06-26T19:24:32","date_gmt":"2019-06-26T19:24:32","guid":{"rendered":"https:\/\/agmagency.com\/?p=1935"},"modified":"2020-01-30T16:45:59","modified_gmt":"2020-01-30T16:45:59","slug":"how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips","status":"publish","type":"post","link":"https:\/\/agmagency.com\/es\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\/","title":{"rendered":"COMO CONSTRUIR Y MANEJAR UN NEGOCIO Y UNA MARCA EXITOSOS EN L\u00cdNEA: MIS 5 CONSEJOS PRINCIPALES."},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.22&#8243;][et_pb_row _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.2.2&#8243; text_font_size=&#8221;16px&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;]<\/p>\n<p>Hi, everybody. I\u2019m back with another article, and as always, I hope that you find value in what I am about to share with you today, and that you will become inspired and take away something that you can implement in your own lives and your own businesses to create and achieve the greatness that you desire and deserve.<\/p>\n<p>So, I became inspired by a pretty awesome guy a while ago, when he asked me the following question:<\/p>\n<p>\u201cWhat \u00a05 tips would you give anybody who wants to build a successful business that plants roots all over the world?\u201d His question really got me thinking, because I DO possess a lot of information that relates to this subject. I\u2019ve been\u00a0<i>LIVING<\/i>\u00a0it and doing it for the past several years. So when he asked me, it really struck me because it\u2019s such a good question. So what I\u2019m going to do now is go ahead and summarize from my standpoint, what I think are the 5 important things needed to build an awesome business in this era in 2019, and I\u2019m listing them in sequential order for any of you guys who are inspired to take action, and I hope that you will. Okay, so here we go!<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Step 1: You have to figure out how YOU are going to change the world.<\/strong><\/h3>\n<p>I know this may sound kind of \u201ccorny\u201d or even like a cliche\u2019 because it has been said over and over from different people, but the fact is that this is the reality. Every single one of us has an area of expertise. We each have information. Each individual knows a lot about\u00a0<i>something<\/i>.\u00a0<b>We ALL do<\/b>. That\u2019s the truth. In my case, I know a lot about the marketing world. If you ask somebody else like my long-time photographer\/videographer Scott, he knows a lot about photography and videography. If you ask my wife, she knows a lot about business and business structuring. If you ask a gardener, he knows a lot about gardening. We all have tons of information and all too often for the majority of us, we usually take our wealth of knowledge for granted. (I know that\u00a0<i>I sure did<\/i>\u00a0for quite some time.) So, whatever it is that you have, you have to figure out how you\u2019re able to use that to make a difference in someone else\u2019s life. How are you going to help other people, using what you have expertise and experience in? Now I\u2019m not going to paint \u201cdelusions of grandeur\u201d, because the truth is that\u00a0<i>not everybody is going to be interested in what you have to offer, or EVEN\u00a0<\/i>be interested in<i>\u00a0what you have to say,\u00a0<\/i>for that matter, but the fact is that with 7.7 billion people on this planet, TRUST ME, there is a big, big niche market that IS going to be interested in what you have to say. Whatever that number is, it\u2019s probably in the millions of people, and you can be of great service to them. So now, once you have step Number 1 figured out, you now move to step number 2.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Step 2: Figure out how you\u2019re going to get your messages to the world.<\/strong><\/h3>\n<p>Step number 2 is figuring out, REALLY CLEARLY, how are you going to distribute the information that you have. How you\u2019re going to put it out there, ON SOCIAL MEDIA. As we already KNOW, Social Media is where people\u2019s attention is at. People are addicted to\u2026and even OBSESSED WITH their smart devices (mainly their phones), and\u00a0<i>you\u2019ve got to meet the people where they\u2019re at.<\/i>\u00a0Their attention is FIXATED on social media, therefore this is where you\u2019ve GOT to put your message, so that you\u2019ll get it in front of as many eyeballs as possible. So now that we\u2019ve established that most people are OBSESSED with their phones and Social Media\u2026it\u2019s time to get clear on how you\u2019re going to distribute the content that you will be creating. Are you going to go ahead and put out one video a day? Perhaps MORE than one video daily? Are you going to post images with corresponding text? Or perhaps an article, an ebook? Pictures?\u00a0<i>(There are graphic images that you can use to show people how to do stuff.)<\/i>\u00a0Tutorials? Live Videos? Stories on Facebook and\/or Instagram? There are so many different things, the combination of possibilities are seemingly endless!<\/p>\n<p><img fetchpriority=\"high\" fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-1911 jetpack-lazy-image jetpack-lazy-image--handled\" src=\"https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/CellPhonesEverywhere-1024x682.jpeg?resize=1024%2C682&amp;ssl=1\" sizes=\"(max-width: 1024px) 100vw, 1024px\" srcset=\"https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/CellPhonesEverywhere-1024x682.jpeg?resize=1024%2C682&amp;ssl=1 1024w, https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/CellPhonesEverywhere-1024x682.jpeg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/CellPhonesEverywhere-1024x682.jpeg?resize=768%2C512&amp;ssl=1 768w, https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/CellPhonesEverywhere-1024x682.jpeg?resize=672%2C448&amp;ssl=1 672w\" alt=\"\" width=\"1024\" height=\"682\" data-attachment-id=\"1911\" data-permalink=\"https:\/\/manuelsuarez.com\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\/cellphoneseverywhere-1024x682\/\" data-orig-file=\"https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/CellPhonesEverywhere-1024x682.jpeg?fit=1024%2C682&amp;ssl=1\" data-orig-size=\"1024,682\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"CellPhonesEverywhere-1024\u00d7682\" data-image-description=\"\" data-medium-file=\"https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/CellPhonesEverywhere-1024x682.jpeg?fit=300%2C200&amp;ssl=1\" data-large-file=\"https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/CellPhonesEverywhere-1024x682.jpeg?fit=1024%2C682&amp;ssl=1\" data-recalc-dims=\"1\" data-lazy-loaded=\"1\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>So, as far as the different forms of content go, there are mainly FOUR of them. There are videos, there are images, there\u2019s written content, which includes articles, textbooks, ebooks, etc., and then there\u2019s audio content, which would be podcast, radio, etc. That\u2019s pretty much it. So whatever information you have, you\u2019ll need to figure out how to put it out there. There\u2019s Facebook Pages, there\u2019s Instagram Channels and IGTV, there\u2019s Youtube Channels, there\u2019s Messenger (and THOSE are THE BIG 4), and there are a number of others as well. My point is, there all these platforms and channels that you can use FOR FREE to put your information and messages out there. Do you realize that? You probably know it, but haven\u2019t really considered how VAST the opportunities are to gain exposure. A lot people don\u2019t.<\/p>\n<p>People complain about all kinds of things like, \u201c<i>Oh, Facebook changed the algorithm\u201d, \u201cOh, Facebook is different now\u201d, \u201cOh, YouTube is too impossible now\u201d<\/i>. Guys, the point that so many people are missing is the fact that\u00a0<b><i>it\u2019s free!!!!!<\/i><\/b>. You\u2019ve been given access to these incredible GIANT platforms that allow you to communicate to millions of people,\u00a0<i>and they don\u2019t charge you anything for that.<\/i>Zero. So if you realize that, You\u2019ve got to just put yourself out there. Imagine yourself in 1960 having television stations handed over to you like: \u00a0<i>\u201cHere, here you go. You can broadcast to the world\u2026FOR FREE.\u201d<\/i>\u00a0You would be like, \u201cWhoa\u2026 I won the lotto!\u201d Well, that\u2019s pretty much the case;<\/p>\n<p>that\u2019s what\u2019s going on right now. Through our mobile devices, through the internet world, this incredible world of communication that can send messages out like crazy in an unlimited fashion, We\u2019ve been granted the keys to the kingdom. These stations have been handed over to us. We\u2019ve hit the jackpot!<\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-1912 jetpack-lazy-image jetpack-lazy-image--handled\" src=\"https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?resize=1200%2C630&amp;ssl=1\" sizes=\"(max-width: 1200px) 100vw, 1200px\" srcset=\"https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?w=1600&amp;ssl=1 1600w, https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?resize=300%2C158&amp;ssl=1 300w, https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?resize=768%2C403&amp;ssl=1 768w, https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?resize=1024%2C538&amp;ssl=1 1024w, https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?resize=672%2C353&amp;ssl=1 672w, https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?resize=1038%2C545&amp;ssl=1 1038w\" alt=\"\" width=\"1200\" height=\"630\" data-attachment-id=\"1912\" data-permalink=\"https:\/\/manuelsuarez.com\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\/pasted-image-0-6\/\" data-orig-file=\"https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?fit=1600%2C840&amp;ssl=1\" data-orig-size=\"1600,840\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"pasted image 0\" data-image-description=\"\" data-medium-file=\"https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?fit=300%2C158&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?fit=1024%2C538&amp;ssl=1\" data-recalc-dims=\"1\" data-lazy-loaded=\"1\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>The question\u00a0<i>\u201cHow much content should you create and share?<\/i>\u201d should be answered with\u00a0<i>\u201cHow badly do you want to achieve success?\u201d<\/i>\u00a0If you want it really bad, you\u2019ll do a lot of content. If you are okay with just growing little by little, then you do a little bit of content. It depends on your intensity. But the thing to remember is that it is already a long game, so the more intense you are about sharing your content consistently (ideally DAILY), the more people will see it, the more you\u2019re being seen, and once they get used to seeing you, then you\u2019re creating recognition, and that\u2019s how you get the ball rolling\u2026so MY advice is ALWAYS going to be \u201cGO HEAVY.\u201d<\/p>\n<p>The next thing you\u2019ve got to do is figure this out, and it\u2019s a really important point: How are you going to monetize that attention that you are getting now? This is huge. I see businesses failing non-stop when it comes to this particular point, because they actually go out there and they capture attention. For example, not long ago, I was on the phone with a well-known YouTube \u201cStar\u201d. A lot of subscribers, a lot of attention, but yet,\u00a0<b><i>NOT\u00a0<\/i><\/b>able to monetize that. They (and I mean SO MANY of them) have no idea how to turn that into money. This is important, because once you have an exact idea as to how are you going to be of service and change the world, and you\u2019ve figured out the type of content that you are going to be providing, and how is that CONSISTENTLY going to happen (remember, consistency is KEY), and now perhaps you\u2019re going to do a podcast and\/or whatever else it is, I want you to work really hard on developing the department of your company that is going to actually be able to grab that attention and monetize it. TURN IT INTO DOLLARS.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-1913 jetpack-lazy-image jetpack-lazy-image--handled\" src=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-1.png?resize=978%2C978&amp;ssl=1\" sizes=\"(max-width: 978px) 100vw, 978px\" srcset=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-1.png?w=650&amp;ssl=1 650w, https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-1.png?resize=150%2C150&amp;ssl=1 150w, https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-1.png?resize=300%2C300&amp;ssl=1 300w\" alt=\"\" width=\"978\" height=\"978\" data-attachment-id=\"1913\" data-permalink=\"https:\/\/manuelsuarez.com\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\/pasted-image-0-1-5\/\" data-orig-file=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-1.png?fit=650%2C650&amp;ssl=1\" data-orig-size=\"650,650\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"pasted image 0 (1)\" data-image-description=\"\" data-medium-file=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-1.png?fit=300%2C300&amp;ssl=1\" data-large-file=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-1.png?fit=650%2C650&amp;ssl=1\" data-recalc-dims=\"1\" data-lazy-loaded=\"1\" \/><\/p>\n<p>So how will you do that? Well, that could be building a brand, that could be becoming a media company and\/or somewhat of an Influencer. For example, Facebook is a media company. If you develop a big enough podcast, or a large enough YouTube or Instagram following trust me, you\u2019re going to have brands coming to you that are going to want to promote in there because you have a big crowd (That makes you an\u00a0<i>Influencer<\/i>). Whatever it is, you have to figure that out and you have to have a structure for monetization. So, What does\u00a0<i>that<\/i>\u00a0mean? You can have an Amazon brand, you can have an e-commerce, you can have a brick and mortar shop. The one thing that sometimes gets confused is that your content and the way that you serve and change the world doesn\u2019t even have to be directly connected with\u00a0<i>how<\/i>\u00a0you\u2019re monetizing it, because at the end of the day,\u00a0<b><i>all you really need is attention<\/i><\/b>. Once you have attention, you can monetize. And, you can monetize in many, many different ways.<\/p>\n<p>It is important for you to figure this out fully. Once you\u2019ve figured that out, you can then move on and advance to step number 3.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Step 3: Figure out how you\u2019ll DISTRIBUTE your Content (Messages).<\/strong><\/h3>\n<p>So, step number 3 and the third tip is based on this fact: No matter how much content you come up with, no matter how many posts you do every single day, no matter how much you create, if you don\u2019t figure out DISTRIBUTION of that content, you are going to be broke for the rest of your life. That\u2019s the reality. Distribution is going to be king, so you MUST learn how to distribute and disseminate your information, your messages, your CONTENT. \u00a0What do I mean by distribute it? Running ads on Facebook, running ads on Instagram, using Google Adwords, using whatever social media that is dominating today\u2026whatever means of communication is dominating, get your message out there!!!! If you don\u2019t, then you\u2019re simply not going to be able to make it.<\/p>\n<p><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\"jetpack-lazy-image  aligncenter wp-image-1914\" src=\"https:\/\/manuelsuarez.com\/wp-content\/uploads\/2019\/01\/BANNER-HEADER-placements.jpg\" alt=\"\" width=\"3318\" height=\"692\" data-attachment-id=\"1914\" data-permalink=\"https:\/\/manuelsuarez.com\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\/pasted-image-0-2-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-2.png?fit=300%2C188&amp;ssl=1\" data-orig-size=\"300,188\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"pasted image 0 (2)\" data-image-description=\"\" data-medium-file=\"https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-2.png?fit=300%2C188&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-2.png?fit=300%2C188&amp;ssl=1\" data-recalc-dims=\"1\" data-lazy-src=\"https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-2.png?resize=943%2C591&amp;ssl=1\" \/><\/p>\n<p>If you really think about it, you probably have not met the greatest geniuses on this planet, and neither have I, quite frankly. We\u2019ve all heard about Einstein and the incredible artist, Da Vinci, genius inventor Nikola Tesla and all of these guys. Those are all phenomenal beings who either somehow \u201cgot lucky\u201d (not highly likely), or they figured it out \u2013 they figured out how to distribute and disseminate their messages (aka \u201ccontent\u201d).\u00a0<i>You have to figure that out for YOURSELF and YOUR BRAND, too,\u00a0<\/i>because no matter how smart you are, no matter how great your content is, if you don\u2019t figure out how to use the most effective advertising platforms in existence today, and how to distribute your messages on them, then you will NOT to be able to make it, guys.<\/p>\n<p>The great news is that there are courses on how to accomplish that.\u00a0In fact, I have created a number of FREE mini-courses on EXACTLY how to do this. There are actually lots of things that you can do to learn how to distribute your content for next to nothing. It\u2019s so affordable today to figure that out, that there are virtually NO acceptable EXCUSES out there today.<\/p>\n<p>Ok, so Those first three tips are the most important out of the Five. If you get those figured out and actually get them done, you\u2019re very likely to be successful. Of course, there are going to be some other barriers that will come into play later on as a growing pain of any business. Those are \u201cpar for the course\u201d, you know, \u00a0\u201cpart and parcel\u201d when it comes to the world and the game of business. For example, I will tell you now move on with tip number 4\u2026<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Step 4: Figure out how you\u2019re going to\u00a0<i>SCALE IT FROM THERE<\/i>.<\/strong><\/h3>\n<p>Of course, step\/tip number 4 would be how to\u00a0<b><i>SCALE<\/i><\/b>\u00a0\u2013 How to grab your ads and take them to the next level, without losing control. Let me tell you what I mean by that.<\/p>\n<p>I have seen a lot of companies invest $10,000 in ads in a month and be really successful. And so THEN they figure and say, \u201c<i>Okay, forget about it. I\u2019m going to do $100,000 now<\/i>.\u201d And the whole thing collapses\u00a0<img decoding=\"async\" class=\"emoji\" draggable=\"false\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/11\/svg\/1f616.svg\" alt=\"\ud83d\ude16\" \/>. That\u2019s not how you grow. There is (really when you think about it)\u00a0<b><i>an exact science<\/i><\/b>, a routine and a system that needs to be put in place in order for you to be able to scale your business correctly. And that\u2019s pretty much tip number 4 in a nutshell. You have to learn how to use it. Don\u2019t grow too fast, don\u2019t get desperate, keep on scaling your ads as you see results slowly. (Any of you who have been following me for a while on Facebook, Instagram and IGTV, on YouTube, listening to my podcasts and reading recent previous articles KNOW that I go over this in detail pretty often.) So let\u2019s move on to the next one\u2026<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Step 5: Build Your TEAM\u2026Teamwork makes The DREAM WORK!<\/strong><\/h3>\n<p>Number 5 and the final tip of the day is going to be about hiring staff, about bringing in some all-stars and growing your team of like-minded individuals who are going to help you to grow your business. My advice is, even if you are seeing successful results for yourself and your business, Don\u2019t start buying vacation packages, gold chains and expensive watches until you are really, TRULY on the next level.<\/p>\n<p>For years in the beginning I would say that while you\u2019re building a business that you want to survive and thrive for the long-term, you have to put money towards growing and scaling your business, and that of course would include at some point in time, acquiring valuable staff, the people who are going to HELP you get to the next level. They\u2019re not \u201ccheap\u201d, (although many highly qualified freelancers and virtual assistants ARE affordable if you know where to look), but they\u2019re WORTH IT, and it\u2019s okay to invest in people because at the end of the day,\u00a0<b><i>it\u2019s really all about people.<\/i><\/b>\u00a0A company is not \u201ca company\u201d or merely an entity. A company is really a group of awesome people, especially if it\u2019s a company that\u2019s growing and thriving. That\u2019s the way it is, and people sometimes tend to forget about that fact. It\u2019s not a bunch of like little individuals. It\u2019s an awesome team of awesome people that are helping you get to the next level.<img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1915 jetpack-lazy-image jetpack-lazy-image--handled\" src=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-3.png?resize=1000%2C667&amp;ssl=1\" sizes=\"(max-width: 1000px) 100vw, 1000px\" srcset=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-3.png?w=1000&amp;ssl=1 1000w, https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-3.png?resize=300%2C200&amp;ssl=1 300w, https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-3.png?resize=768%2C512&amp;ssl=1 768w, https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-3.png?resize=672%2C448&amp;ssl=1 672w\" alt=\"\" width=\"1000\" height=\"667\" data-attachment-id=\"1915\" data-permalink=\"https:\/\/manuelsuarez.com\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\/pasted-image-0-3-2\/\" data-orig-file=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-3.png?fit=1000%2C667&amp;ssl=1\" data-orig-size=\"1000,667\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"pasted image 0 (3)\" data-image-description=\"\" data-medium-file=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-3.png?fit=300%2C200&amp;ssl=1\" data-large-file=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-3.png?fit=1000%2C667&amp;ssl=1\" data-recalc-dims=\"1\" data-lazy-loaded=\"1\" \/><\/p>\n<p>The great news about this is that in a day like today in 2019 it\u2019s super easy to scale a team, even if it\u2019s a PHENOMENAL team of virtual assistants. (This is how I began to grow my agency). You can get people to work with you and help you from all over the planet, no matter what. I still have members on my team from all over the world. And, because of the world of technology, it feels like they are all here together with me in the same building.<\/p>\n<p>So there you have it. My Top 5 tips for building and running a successful business and brand online in 2019. I hope you liked it, and most of all, I really hope that you find this data valuable and begin to implement what I\u2019ve shared here.<\/p>\n<p>Here\u2019s to your profound success. I\u2019ll see you in the next one.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hi, everybody. I\u2019m back with another article, and as always, I hope that you find value in what I am about to share with you today, and that you will become inspired and take away something that you can implement in your own lives and your own businesses to create and achieve the greatness that [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":1936,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"Hi, everybody. I\u2019m back with another article, and as always, I hope that you find value in what I am about to share with you today, and that you will become inspired and take away something that you can implement in your own lives and your own businesses to create and achieve the greatness that you desire and deserve.\r\n\r\nSo, I became inspired by a pretty awesome guy a while ago, when he asked me the following question:\r\n\r\n\u201cWhat \u00a05 tips would you give anybody who wants to build a successful business that plants roots all over the world?\u201d His question really got me thinking, because I DO possess a lot of information that relates to this subject. I\u2019ve been\u00a0<i>LIVING<\/i>\u00a0it and doing it for the past several years. So when he asked me, it really struck me because it\u2019s such a good question. So what I\u2019m going to do now is go ahead and summarize from my standpoint, what I think are the 5 important things needed to build an awesome business in this era in 2019, and I\u2019m listing them in sequential order for any of you guys who are inspired to take action, and I hope that you will. Okay, so here we go!\r\n\r\n\u00a0\r\n\r\n<img class=\"aligncenter wp-image-1910 jetpack-lazy-image jetpack-lazy-image--handled\" src=\"https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/unnamed.png?resize=880%2C359&ssl=1\" sizes=\"(max-width: 880px) 100vw, 880px\" srcset=\"https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/unnamed.png?w=512&ssl=1 512w, https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/unnamed.png?resize=300%2C122&ssl=1 300w\" alt=\"\" width=\"880\" height=\"359\" data-attachment-id=\"1910\" data-permalink=\"https:\/\/manuelsuarez.com\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\/unnamed-11\/\" data-orig-file=\"https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/unnamed.png?fit=512%2C209&ssl=1\" data-orig-size=\"512,209\" data-comments-opened=\"1\" data-image-meta=\"{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}\" data-image-title=\"unnamed\" data-image-description=\"\" data-medium-file=\"https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/unnamed.png?fit=300%2C122&ssl=1\" data-large-file=\"https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/unnamed.png?fit=512%2C209&ssl=1\" data-recalc-dims=\"1\" data-lazy-loaded=\"1\" \/>\r\n\r\n\u00a0\r\n\r\n\u00a0\r\n<h3><strong>Step 1: You have to figure out how YOU are going to change the world.<\/strong><\/h3>\r\n\u00a0\r\n\r\nI know this may sound kind of \u201ccorny\u201d or even like a cliche\u2019 because it has been said over and over from different people, but the fact is that this is the reality. Every single one of us has an area of expertise. We each have information. Each individual knows a lot about\u00a0<i>something<\/i>.\u00a0<b>We ALL do<\/b>. That\u2019s the truth. In my case, I know a lot about the marketing world. If you ask somebody else like my long-time photographer\/videographer Scott, he knows a lot about photography and videography. If you ask my wife, she knows a lot about business and business structuring. If you ask a gardener, he knows a lot about gardening. We all have tons of information and all too often for the majority of us, we usually take our wealth of knowledge for granted. (I know that\u00a0<i>I sure did<\/i>\u00a0for quite some time.) So, whatever it is that you have, you have to figure out how you\u2019re able to use that to make a difference in someone else\u2019s life. How are you going to help other people, using what you have expertise and experience in? Now I\u2019m not going to paint \u201cdelusions of grandeur\u201d, because the truth is that\u00a0<i>not everybody is going to be interested in what you have to offer, or EVEN\u00a0<\/i>be interested in<i>\u00a0what you have to say,\u00a0<\/i>for that matter, but the fact is that with 7.7 billion people on this planet, TRUST ME, there is a big, big niche market that IS going to be interested in what you have to say. Whatever that number is, it\u2019s probably in the millions of people, and you can be of great service to them. So now, once you have step Number 1 figured out, you now move to step number 2.\r\n\r\n\u00a0\r\n<h3><strong>Step 2: Figure out how you\u2019re going to get your messages to the world.<\/strong><\/h3>\r\nStep number 2 is figuring out, REALLY CLEARLY, how are you going to distribute the information that you have. How you\u2019re going to put it out there, ON SOCIAL MEDIA. As we already KNOW, Social Media is where people\u2019s attention is at. People are addicted to\u2026and even OBSESSED WITH their smart devices (mainly their phones), and\u00a0<i>you\u2019ve got to meet the people where they\u2019re at.<\/i>\u00a0Their attention is FIXATED on social media, therefore this is where you\u2019ve GOT to put your message, so that you\u2019ll get it in front of as many eyeballs as possible. So now that we\u2019ve established that most people are OBSESSED with their phones and Social Media\u2026it\u2019s time to get clear on how you\u2019re going to distribute the content that you will be creating. Are you going to go ahead and put out one video a day? Perhaps MORE than one video daily? Are you going to post images with corresponding text? Or perhaps an article, an ebook? Pictures?\u00a0<i>(There are graphic images that you can use to show people how to do stuff.)<\/i>\u00a0Tutorials? Live Videos? Stories on Facebook and\/or Instagram? There are so many different things, the combination of possibilities are seemingly endless!\r\n\r\n<img class=\"aligncenter size-full wp-image-1911 jetpack-lazy-image jetpack-lazy-image--handled\" src=\"https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/CellPhonesEverywhere-1024x682.jpeg?resize=1024%2C682&ssl=1\" sizes=\"(max-width: 1024px) 100vw, 1024px\" srcset=\"https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/CellPhonesEverywhere-1024x682.jpeg?resize=1024%2C682&ssl=1 1024w, https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/CellPhonesEverywhere-1024x682.jpeg?resize=300%2C200&ssl=1 300w, https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/CellPhonesEverywhere-1024x682.jpeg?resize=768%2C512&ssl=1 768w, https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/CellPhonesEverywhere-1024x682.jpeg?resize=672%2C448&ssl=1 672w\" alt=\"\" width=\"1024\" height=\"682\" data-attachment-id=\"1911\" data-permalink=\"https:\/\/manuelsuarez.com\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\/cellphoneseverywhere-1024x682\/\" data-orig-file=\"https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/CellPhonesEverywhere-1024x682.jpeg?fit=1024%2C682&ssl=1\" data-orig-size=\"1024,682\" data-comments-opened=\"1\" data-image-meta=\"{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}\" data-image-title=\"CellPhonesEverywhere-1024\u00d7682\" data-image-description=\"\" data-medium-file=\"https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/CellPhonesEverywhere-1024x682.jpeg?fit=300%2C200&ssl=1\" data-large-file=\"https:\/\/i2.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/CellPhonesEverywhere-1024x682.jpeg?fit=1024%2C682&ssl=1\" data-recalc-dims=\"1\" data-lazy-loaded=\"1\" \/>\r\n\r\n\u00a0\r\n\r\nSo, as far as the different forms of content go, there are mainly FOUR of them. There are videos, there are images, there\u2019s written content, which includes articles, textbooks, ebooks, etc., and then there\u2019s audio content, which would be podcast, radio, etc. That\u2019s pretty much it. So whatever information you have, you\u2019ll need to figure out how to put it out there. There\u2019s Facebook Pages, there\u2019s Instagram Channels and IGTV, there\u2019s Youtube Channels, there\u2019s Messenger (and THOSE are THE BIG 4), and there are a number of others as well. My point is, there all these platforms and channels that you can use FOR FREE to put your information and messages out there. Do you realize that? You probably know it, but haven\u2019t really considered how VAST the opportunities are to gain exposure. A lot people don\u2019t.\r\n\r\nPeople complain about all kinds of things like, \u201c<i>Oh, Facebook changed the algorithm\u201d, \u201cOh, Facebook is different now\u201d, \u201cOh, YouTube is too impossible now\u201d<\/i>. Guys, the point that so many people are missing is the fact that\u00a0<b><i>it\u2019s free!!!!!<\/i><\/b>. You\u2019ve been given access to these incredible GIANT platforms that allow you to communicate to millions of people,\u00a0<i>and they don\u2019t charge you anything for that.<\/i>Zero. So if you realize that, You\u2019ve got to just put yourself out there. Imagine yourself in 1960 having television stations handed over to you like: \u00a0<i>\u201cHere, here you go. You can broadcast to the world\u2026FOR FREE.\u201d<\/i>\u00a0You would be like, \u201cWhoa\u2026 I won the lotto!\u201d Well, that\u2019s pretty much the case;\r\n\r\nthat\u2019s what\u2019s going on right now. Through our mobile devices, through the internet world, this incredible world of communication that can send messages out like crazy in an unlimited fashion, We\u2019ve been granted the keys to the kingdom. These stations have been handed over to us. We\u2019ve hit the jackpot!\r\n\r\n\u00a0\r\n\r\n<img class=\"aligncenter size-full wp-image-1912 jetpack-lazy-image jetpack-lazy-image--handled\" src=\"https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?resize=1200%2C630&ssl=1\" sizes=\"(max-width: 1200px) 100vw, 1200px\" srcset=\"https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?w=1600&ssl=1 1600w, https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?resize=300%2C158&ssl=1 300w, https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?resize=768%2C403&ssl=1 768w, https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?resize=1024%2C538&ssl=1 1024w, https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?resize=672%2C353&ssl=1 672w, https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?resize=1038%2C545&ssl=1 1038w\" alt=\"\" width=\"1200\" height=\"630\" data-attachment-id=\"1912\" data-permalink=\"https:\/\/manuelsuarez.com\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\/pasted-image-0-6\/\" data-orig-file=\"https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?fit=1600%2C840&ssl=1\" data-orig-size=\"1600,840\" data-comments-opened=\"1\" data-image-meta=\"{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}\" data-image-title=\"pasted image 0\" data-image-description=\"\" data-medium-file=\"https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?fit=300%2C158&ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0.png?fit=1024%2C538&ssl=1\" data-recalc-dims=\"1\" data-lazy-loaded=\"1\" \/>\r\n\r\n\u00a0\r\n\r\nThe question\u00a0<i>\u201cHow much content should you create and share?<\/i>\u201d should be answered with\u00a0<i>\u201cHow badly do you want to achieve success?\u201d<\/i>\u00a0If you want it really bad, you\u2019ll do a lot of content. If you are okay with just growing little by little, then you do a little bit of content. It depends on your intensity. But the thing to remember is that it is already a long game, so the more intense you are about sharing your content consistently (ideally DAILY), the more people will see it, the more you\u2019re being seen, and once they get used to seeing you, then you\u2019re creating recognition, and that\u2019s how you get the ball rolling\u2026so MY advice is ALWAYS going to be \u201cGO HEAVY.\u201d\r\n\r\nThe next thing you\u2019ve got to do is figure this out, and it\u2019s a really important point: How are you going to monetize that attention that you are getting now? This is huge. I see businesses failing non-stop when it comes to this particular point, because they actually go out there and they capture attention. For example, not long ago, I was on the phone with a well-known YouTube \u201cStar\u201d. A lot of subscribers, a lot of attention, but yet,\u00a0<b><i>NOT\u00a0<\/i><\/b>able to monetize that. They (and I mean SO MANY of them) have no idea how to turn that into money. This is important, because once you have an exact idea as to how are you going to be of service and change the world, and you\u2019ve figured out the type of content that you are going to be providing, and how is that CONSISTENTLY going to happen (remember, consistency is KEY), and now perhaps you\u2019re going to do a podcast and\/or whatever else it is, I want you to work really hard on developing the department of your company that is going to actually be able to grab that attention and monetize it. TURN IT INTO DOLLARS.\r\n\r\n<img class=\"aligncenter wp-image-1913 jetpack-lazy-image jetpack-lazy-image--handled\" src=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-1.png?resize=978%2C978&ssl=1\" sizes=\"(max-width: 978px) 100vw, 978px\" srcset=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-1.png?w=650&ssl=1 650w, https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-1.png?resize=150%2C150&ssl=1 150w, https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-1.png?resize=300%2C300&ssl=1 300w\" alt=\"\" width=\"978\" height=\"978\" data-attachment-id=\"1913\" data-permalink=\"https:\/\/manuelsuarez.com\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\/pasted-image-0-1-5\/\" data-orig-file=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-1.png?fit=650%2C650&ssl=1\" data-orig-size=\"650,650\" data-comments-opened=\"1\" data-image-meta=\"{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}\" data-image-title=\"pasted image 0 (1)\" data-image-description=\"\" data-medium-file=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-1.png?fit=300%2C300&ssl=1\" data-large-file=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-1.png?fit=650%2C650&ssl=1\" data-recalc-dims=\"1\" data-lazy-loaded=\"1\" \/>\r\n\r\nSo how will you do that? Well, that could be building a brand, that could be becoming a media company and\/or somewhat of an Influencer. For example, Facebook is a media company. If you develop a big enough podcast, or a large enough YouTube or Instagram following trust me, you\u2019re going to have brands coming to you that are going to want to promote in there because you have a big crowd (That makes you an\u00a0<i>Influencer<\/i>). Whatever it is, you have to figure that out and you have to have a structure for monetization. So, What does\u00a0<i>that<\/i>\u00a0mean? You can have an Amazon brand, you can have an e-commerce, you can have a brick and mortar shop. The one thing that sometimes gets confused is that your content and the way that you serve and change the world doesn\u2019t even have to be directly connected with\u00a0<i>how<\/i>\u00a0you\u2019re monetizing it, because at the end of the day,\u00a0<b><i>all you really need is attention<\/i><\/b>. Once you have attention, you can monetize. And, you can monetize in many, many different ways.\r\n\r\nIt is important for you to figure this out fully. Once you\u2019ve figured that out, you can then move on and advance to step number 3.\r\n\r\n\u00a0\r\n<h3><strong>Step 3: Figure out how you\u2019ll DISTRIBUTE your Content (Messages).<\/strong><\/h3>\r\nSo, step number 3 and the third tip is based on this fact: No matter how much content you come up with, no matter how many posts you do every single day, no matter how much you create, if you don\u2019t figure out DISTRIBUTION of that content, you are going to be broke for the rest of your life. That\u2019s the reality. Distribution is going to be king, so you MUST learn how to distribute and disseminate your information, your messages, your CONTENT. \u00a0What do I mean by distribute it? Running ads on Facebook, running ads on Instagram, using Google Adwords, using whatever social media that is dominating today\u2026whatever means of communication is dominating, get your message out there!!!! If you don\u2019t, then you\u2019re simply not going to be able to make it.\r\n\r\n\u00a0\r\n\r\n<img class=\"aligncenter wp-image-1914 jetpack-lazy-image\" src=\"https:\/\/manuelsuarez.com\/wp-content\/plugins\/jetpack\/modules\/lazy-images\/images\/1x1.trans.gif\" alt=\"\" width=\"943\" height=\"591\" data-attachment-id=\"1914\" data-permalink=\"https:\/\/manuelsuarez.com\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\/pasted-image-0-2-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-2.png?fit=300%2C188&ssl=1\" data-orig-size=\"300,188\" data-comments-opened=\"1\" data-image-meta=\"{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}\" data-image-title=\"pasted image 0 (2)\" data-image-description=\"\" data-medium-file=\"https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-2.png?fit=300%2C188&ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-2.png?fit=300%2C188&ssl=1\" data-recalc-dims=\"1\" data-lazy-src=\"https:\/\/i0.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-2.png?resize=943%2C591&ssl=1\" \/>\r\n\r\n\u00a0\r\n\r\nIf you really think about it, you probably have not met the greatest geniuses on this planet, and neither have I, quite frankly. We\u2019ve all heard about Einstein and the incredible artist, Da Vinci, genius inventor Nikola Tesla and all of these guys. Those are all phenomenal beings who either somehow \u201cgot lucky\u201d (not highly likely), or they figured it out \u2013 they figured out how to distribute and disseminate their messages (aka \u201ccontent\u201d).\u00a0<i>You have to figure that out for YOURSELF and YOUR BRAND, too,\u00a0<\/i>because no matter how smart you are, no matter how great your content is, if you don\u2019t figure out how to use the most effective advertising platforms in existence today, and how to distribute your messages on them, then you will NOT to be able to make it, guys.\r\n\r\nThe great news is that there are courses on how to accomplish that.\u00a0In fact, I have created a number of FREE mini-courses on EXACTLY how to do this. There are actually lots of things that you can do to learn how to distribute your content for next to nothing. It\u2019s so affordable today to figure that out, that there are virtually NO acceptable EXCUSES out there today.\r\n\r\n\u00a0\r\n\r\nOk, so Those first three tips are the most important out of the Five. If you get those figured out and actually get them done, you\u2019re very likely to be successful. Of course, there are going to be some other barriers that will come into play later on as a growing pain of any business. Those are \u201cpar for the course\u201d, you know, \u00a0\u201cpart and parcel\u201d when it comes to the world and the game of business. For example, I will tell you now move on with tip number 4\u2026\r\n<h3><\/h3>\r\n<h3><strong>Step 4: Figure out how you\u2019re going to\u00a0<i>SCALE IT FROM THERE<\/i>.<\/strong><\/h3>\r\nOf course, step\/tip number 4 would be how to\u00a0<b><i>SCALE<\/i><\/b>\u00a0\u2013 How to grab your ads and take them to the next level, without losing control. Let me tell you what I mean by that.\r\n\r\nI have seen a lot of companies invest $10,000 in ads in a month and be really successful. And so THEN they figure and say, \u201c<i>Okay, forget about it. I\u2019m going to do $100,000 now<\/i>.\u201d And the whole thing collapses\u00a0<img class=\"emoji\" draggable=\"false\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/11\/svg\/1f616.svg\" alt=\"\ud83d\ude16\" \/>. That\u2019s not how you grow. There is (really when you think about it)\u00a0<b><i>an exact science<\/i><\/b>, a routine and a system that needs to be put in place in order for you to be able to scale your business correctly. And that\u2019s pretty much tip number 4 in a nutshell. You have to learn how to use it. Don\u2019t grow too fast, don\u2019t get desperate, keep on scaling your ads as you see results slowly. (Any of you who have been following me for a while on Facebook, Instagram and IGTV, on YouTube, listening to my podcasts and reading recent previous articles KNOW that I go over this in detail pretty often.) So let\u2019s move on to the next one\u2026\r\n\r\n\u00a0\r\n<h3><strong>Step 5: Build Your TEAM\u2026Teamwork makes The DREAM WORK!<\/strong><\/h3>\r\n\u00a0\r\n\r\nNumber 5 and the final tip of the day is going to be about hiring staff, about bringing in some all-stars and growing your team of like-minded individuals who are going to help you to grow your business. My advice is, even if you are seeing successful results for yourself and your business, Don\u2019t start buying vacation packages, gold chains and expensive watches until you are really, TRULY on the next level.\r\n\r\nFor years in the beginning I would say that while you\u2019re building a business that you want to survive and thrive for the long-term, you have to put money towards growing and scaling your business, and that of course would include at some point in time, acquiring valuable staff, the people who are going to HELP you get to the next level. They\u2019re not \u201ccheap\u201d, (although many highly qualified freelancers and virtual assistants ARE affordable if you know where to look), but they\u2019re WORTH IT, and it\u2019s okay to invest in people because at the end of the day,\u00a0<b><i>it\u2019s really all about people.<\/i><\/b>\u00a0A company is not \u201ca company\u201d or merely an entity. A company is really a group of awesome people, especially if it\u2019s a company that\u2019s growing and thriving. That\u2019s the way it is, and people sometimes tend to forget about that fact. It\u2019s not a bunch of like little individuals. It\u2019s an awesome team of awesome people that are helping you get to the next level.\r\n\r\n\u00a0\r\n\r\n<img class=\"aligncenter size-full wp-image-1915 jetpack-lazy-image jetpack-lazy-image--handled\" src=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-3.png?resize=1000%2C667&ssl=1\" sizes=\"(max-width: 1000px) 100vw, 1000px\" srcset=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-3.png?w=1000&ssl=1 1000w, https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-3.png?resize=300%2C200&ssl=1 300w, https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-3.png?resize=768%2C512&ssl=1 768w, https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-3.png?resize=672%2C448&ssl=1 672w\" alt=\"\" width=\"1000\" height=\"667\" data-attachment-id=\"1915\" data-permalink=\"https:\/\/manuelsuarez.com\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\/pasted-image-0-3-2\/\" data-orig-file=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-3.png?fit=1000%2C667&ssl=1\" data-orig-size=\"1000,667\" data-comments-opened=\"1\" data-image-meta=\"{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}\" data-image-title=\"pasted image 0 (3)\" data-image-description=\"\" data-medium-file=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-3.png?fit=300%2C200&ssl=1\" data-large-file=\"https:\/\/i1.wp.com\/manuelsuarez.com\/wp-content\/uploads\/2019\/06\/pasted-image-0-3.png?fit=1000%2C667&ssl=1\" data-recalc-dims=\"1\" data-lazy-loaded=\"1\" \/>\r\n\r\nThe great news about this is that in a day like today in 2019 it\u2019s super easy to scale a team, even if it\u2019s a PHENOMENAL team of virtual assistants. (This is how I began to grow my agency). You can get people to work with you and help you from all over the planet, no matter what. I still have members on my team from all over the world. And, because of the world of technology, it feels like they are all here together with me in the same building.\r\n\r\n\u00a0\r\n\r\nSo there you have it. My Top 5 tips for building and running a successful business and brand online in 2019. I hope you liked it, and most of all, I really hope that you find this data valuable and begin to implement what I\u2019ve shared here.\r\n\r\n\u00a0\r\n\r\nHere\u2019s to your profound success. I\u2019ll see you in the next one.","_et_gb_content_width":"","pgc_sgb_lightbox_settings":"","footnotes":""},"categories":[26,37,1],"tags":[36],"class_list":["post-1935","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-marketing","category-uncategorized","tag-audiencefacebookfacebook-business-managemarketingsocial-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Build and Run a Successful Business and Brand Online: My Top 5 Tips - Attention Grabbing Media<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/agmagency.com\/es\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Build and Run a Successful Business and Brand Online: My Top 5 Tips - Attention Grabbing Media\" \/>\n<meta property=\"og:description\" content=\"Hi, everybody. I\u2019m back with another article, and as always, I hope that you find value in what I am about to share with you today, and that you will become inspired and take away something that you can implement in your own lives and your own businesses to create and achieve the greatness that [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/agmagency.com\/es\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\/\" \/>\n<meta property=\"og:site_name\" content=\"Attention Grabbing Media\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/agmagency\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-06-26T19:24:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-01-30T16:45:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/agmagency.wpenginepowered.com\/wp-content\/uploads\/2019\/06\/CellPhonesEverywhere-1024x682.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"682\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Manuel Suarez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@MarketingAGM\" \/>\n<meta name=\"twitter:site\" content=\"@MarketingAGM\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Manuel Suarez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"14 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/agmagency.com\\\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/agmagency.com\\\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\\\/\"},\"author\":{\"name\":\"Manuel Suarez\",\"@id\":\"https:\\\/\\\/agmagency.wpenginepowered.com\\\/#\\\/schema\\\/person\\\/97bea93be5a190110b1cf02e4b878413\"},\"headline\":\"How to Build and Run a Successful Business and Brand Online: My Top 5 Tips\",\"datePublished\":\"2019-06-26T19:24:32+00:00\",\"dateModified\":\"2020-01-30T16:45:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/agmagency.com\\\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\\\/\"},\"wordCount\":2766,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/agmagency.wpenginepowered.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/agmagency.com\\\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/agmagency.com\\\/wp-content\\\/uploads\\\/2019\\\/06\\\/CellPhonesEverywhere-1024x682.jpeg\",\"keywords\":[\"Audience|Facebook|Facebook Business Manage|Marketing|Social Media\"],\"articleSection\":[\"Blog\",\"Marketing\",\"Uncategorized\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/agmagency.com\\\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/agmagency.com\\\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\\\/\",\"url\":\"https:\\\/\\\/agmagency.com\\\/how-to-build-and-run-a-successful-business-and-brand-online-my-top-5-tips\\\/\",\"name\":\"How to Build and Run a Successful Business and Brand Online: My Top 5 Tips - 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