[et_pb_section fb_built=”1″ fullwidth=”on” admin_label=”Header” _builder_version=”3.22″ parallax=”on” z_index=”1″ animation_style=”zoom” hover_transition_duration=”0ms”][et_pb_fullwidth_header title=”Dr Eric Berg\u2019s Facebook Messenger Channel Case Study” button_one_text=”Messenger channel” button_one_url=”https:\/\/m.me\/drericberg” content_max_width=”640px” _builder_version=”3.21″ title_font=”Lato|900|||||||” title_font_size=”40px” title_line_height=”1.5em” content_font=”||||||||” content_font_size=”16px” content_line_height=”2em” use_background_color_gradient=”on” background_color_gradient_start=”#3942ad” background_color_gradient_end=”#5ba1c6″ background_image=”https:\/\/agmagency.wpenginepowered.com\/wp-content\/uploads\/2019\/05\/coding-background-texture.jpg” background_blend=”overlay” custom_button_one=”on” button_one_text_size=”14px” button_one_text_color=”#ffffff” button_one_bg_color=”rgba(255,255,255,0)” button_one_border_width=”12px” button_one_border_color=”rgba(0,0,0,0)” button_one_border_radius=”0px” button_one_letter_spacing=”2px” button_one_font=”|600||on|||||” button_one_icon=”%%24%%” button_one_on_hover=”off” custom_button_two=”on” button_two_text_size=”14px” button_two_text_color=”#ffffff” button_two_bg_color=”rgba(255,255,255,0)” button_two_border_width=”12px” button_two_border_color=”rgba(0,0,0,0)” button_two_border_radius=”0px” button_two_letter_spacing=”2px” button_two_font=”|600||on|||||” button_two_icon=”%%24%%” button_two_on_hover=”off” custom_margin=”|||” custom_padding=”10vw||25vw||false” animation_style=”zoom” animation_intensity_zoom=”-5%” title_font_size_tablet=”” title_font_size_phone=”25px” title_font_size_last_edited=”on|desktop” box_shadow_style_button_one=”preset1″ box_shadow_vertical_button_one=”0px” box_shadow_blur_button_one=”0px” box_shadow_spread_button_one=”2px” box_shadow_color_button_one=”#ffffff” box_shadow_style_button_two=”preset1″ box_shadow_vertical_button_two=”0px” box_shadow_blur_button_two=”0px” box_shadow_spread_button_two=”2px” box_shadow_color_button_two=”#ffffff” button_one_letter_spacing_hover=”2px” button_two_letter_spacing_hover=”2px” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”on” button_one_letter_spacing__hover=”2px” button_two_letter_spacing__hover_enabled=”on” button_two_letter_spacing__hover=”2px” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”][\/et_pb_fullwidth_header][et_pb_fullwidth_image src=”https:\/\/agmagency.wpenginepowered.com\/wp-content\/uploads\/2019\/05\/61635761_467912657372639_2558879860701265920_n.png” _builder_version=”3.21″ z_index=”100″ custom_margin=”-25%|||” animation_style=”slide” animation_direction=”bottom” animation_duration=”1400ms” hover_transition_duration=”0ms” hover_transition_speed_curve=”linear”][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Details” _builder_version=”3.22″ custom_padding=”54px|0px|0|0px|false|false” box_shadow_style=”preset7″ box_shadow_horizontal=”0px” box_shadow_vertical=”-250px” box_shadow_color=”#f7f8fc”][et_pb_row _builder_version=”3.25″][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ text_font=”||||||||” text_line_height=”2em” header_font=”||||||||” header_3_font=”Lato|700|||||||” header_3_line_height=”2em” text_orientation=”center” max_width=”800px” module_alignment=”center” locked=”off”]<\/p>\n
\nWith the Manychat Platform and AGM Marketing\u2019s Core Strategies, we took Dr Berg\u2019s Messenger Channel from Zero to 700K Engaged Messenger Subscribers Generating Hundreds of Thousands in Monthly Sales<\/em><\/h3>\n<\/blockquote>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”3.25″][et_pb_column type=”1_3″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_blurb title=”GOAL” image=”https:\/\/agmagency.wpenginepowered.com\/wp-content\/uploads\/2019\/05\/target-icon.png” image_max_width=”50%” _builder_version=”4.9.4″ body_font=”||||||||” body_text_align=”center” body_text_color=”#000000″ body_font_size=”16px” text_orientation=”center” custom_margin=”0px|20px|0px|20px|true|true” custom_padding=”20px|20px|20px|20px|true|true” animation_style=”zoom” border_radii_image=”on|10px|10px|10px|10px” box_shadow_style=”preset1″]<\/p>\n
To help our client build a new marketing channel with hundreds of thousands of highly engaged subscribers constantly getting educated and buying his products<\/p>\n
[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_blurb title=”OBSTACLES” image=”https:\/\/agmagency.wpenginepowered.com\/wp-content\/uploads\/2019\/05\/Puzzle-icon.png” image_max_width=”50%” _builder_version=”4.9.4″ body_font=”||||||||” body_text_align=”center” body_text_color=”#000000″ body_font_size=”16px” text_orientation=”center” custom_margin=”0px|20px|0px|20px|true|true” custom_padding=”20px|20px|20px|20px|true|true” animation_style=”zoom” border_radii_image=”on|10px|10px|10px|10px” box_shadow_style=”preset1″]<\/p>\n
Email open rates continue to decline. Leads generated through social media are being lost. A new platform is needed to build stronger bonds with potential and existing customers.<\/p>\n
[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_blurb title=”RESULTS” image=”https:\/\/agmagency.wpenginepowered.com\/wp-content\/uploads\/2019\/05\/graph-icon.png” image_max_width=”50%” _builder_version=”4.9.4″ body_font=”||||||||” body_text_align=”center” body_text_color=”#000000″ body_font_size=”16px” text_orientation=”center” custom_margin=”0px|20px|0px|20px|true|true” custom_padding=”20px|20px|20px|20px|true|true” animation_style=”zoom” border_radii_image=”on|10px|10px|10px|10px” box_shadow_style=”preset1″]<\/p>\n
A Facebook Messenger channel created less than 2 years ago with 700,000 engaged subscribers opening messages at 90% rates and clicking through to websites at 20% and above. A messenger channel generating an average of 200K in weekly revenue.<\/p>\n
[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”3.25″ custom_padding=”27px|0px|27px|0px|false|false”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/agmagency.wpenginepowered.com\/wp-content\/uploads\/2019\/05\/61364925_577609996061845_3106791557366284288_n-1.png” force_fullwidth=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”3.23″ animation_style=”zoom” animation_direction=”bottom” animation_intensity_zoom=”5%”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Style” _builder_version=”3.22″ background_color=”#f7f8fc” custom_padding=”54px|0px|54px|0px|false|false”][et_pb_row _builder_version=”3.25″ custom_padding=”0|0px|0|0px|false|false”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.9.4″ hover_enabled=”0″ text_font_size=”16px” text_text_color=”#000000″ sticky_enabled=”0″]<\/p>\n
THE STORY<\/strong><\/h2>\n
\n
\n
I\u2019m going to tell you a little story about Dr. Eric Berg\u2019s Facebook Messenger channel, the top Health & Fitness Facebook Messenger channel on the planet.<\/p>\n
Over the years, one of my biggest obsessions has been DISCOVERING OPPORTUNITIES<\/strong><\/span>. I don\u2019t pretend to create trends but I can definitely boast that I\u2019ve successfully picked up a few trends before the average marketer did. Probably before most marketers do, even the good ones!<\/p>\n
Facebook Messenger has been the biggest opportunity I\u2019ve found in my 6 year marketing career.<\/p>\n
Dr. Eric Berg\u2019s story starts in August 2017. As I was obsessively in pursuit for the next growth hacking opportunity, I got introduced into ManyChat by a fellow friend.<\/p>\n
The obsession was INSTANT. I knew it would be the future and I knew I had found what I\u2019ve been looking for.<\/p>\n
At this point, Dr. Berg (one of my biggest clients) was struggling to connect with people further outside of his social media channels. Basically, people were stuck in the TOP OF THE FUNNEL and email leads were coming in but we struggled to get more than 12% of them to open our emails.<\/p>\n
Imagine that! We worked so hard at generating email leads and then we worked so hard at copywriting and building funnels and in our best day, we would get 20 out of 100 people to open up our emails. This was frustrating! It was unscalable! I knew the world was changing and something must change with it or we will eventually fall into a state of irrelevance.<\/p>\n
I\u2019ve always said, in my seminars that being a good marketer is about recognizing changes in behavior and stepping in front of waves as this social behavior evolves.<\/p>\n
Well, I did exactly that. We didn\u2019t STOP any marketing efforts. We continued running Facebook & Instagram ads, Google AdWords, Email marketing and everything in between. I simply decided to jump on board the opportunity and build a Facebook Messenger channel especially after seeing the enormous level of interaction people were doing on Messenger.<\/p>\n
For a few weeks I sat down and I worked FULL-TIME building Dr. Berg\u2019s Messenger channel. I wrote and I wrote and I wrote. Thousands of words, Day in and day out.<\/p>\n
I knew this channel would pay large dividends because email marketing was downtrending while Messenger Apps where uptrending. It was very simple logic.<\/p>\n
What did I do in all these days of writing?<\/p>\n
A massive content sequence:<\/p>\n
\n
- Dr Berg\u2019s Story<\/li>\n
- His basic education<\/li>\n
- Video content<\/li>\n
- Graphic content<\/li>\n
- Story telling<\/li>\n<\/ul>\n
Etc…<\/p>\n
I ended up writing over 20 messages that would be delivered spread out over 3 days once a person comes in to our messenger channel.<\/p>\n
These messages were created in a very different way to what you would do on email.<\/p>\n
Shorter, engaging, value-packed and conversational.<\/p>\n
I invited people to learn more and I worked on turning the channel into a massive education channel. Why turn it into a massive educational channel? Why not just sell? Because there\u2019s simply too much competition out there and the ones that win the game of business today are the ones that provide value first before asking for the sale.<\/p>\n
I created an education channel where people can come and learn anything and everything regarding Dr. Berg\u2019s niche market (The Ketogenic Diet). It was the sure gateway towards developing not only customers but raving fans.\u00a0<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”3.25″ custom_padding=”0|0px|0|0px|false|false”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″]<\/p>\n
<\/span><\/p>\n
[\/et_pb_text][et_pb_image src=”https:\/\/agmagency.wpenginepowered.com\/wp-content\/uploads\/2019\/05\/61742595_876207322716036_6212230672480731136_n.png” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”3.23″ max_width=”80%” module_alignment=”center” animation_style=”flip” border_radii=”on|10px|10px|10px|10px” border_width_all=”5px” border_color_all=”#3a66af” box_shadow_style=”preset1″ box_shadow_color=”#202549″][\/et_pb_image][et_pb_text _builder_version=”4.9.4″ hover_enabled=”0″ text_text_color=”#000000″ text_font_size=”16px” sticky_enabled=”0″]<\/p>\n
I also knew that selling on messenger was possible. But if I didn\u2019t provide value first, it wouldn\u2019t be selling, it would be borderline spamming. I wanted to build an ENGAGED audience that would allow me to send them offers and have them interested in these.<\/p>\n
<\/p>\n
I knew that building an engaged and educated audience on Messenger was the key to turning audiences into buyers. Here\u2019s a few examples of how the channel promotes to engaged subscribers:<\/p>\n
<\/p>\n
<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”3.25″ custom_padding=”0|0px|0|0px|false|false”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_gallery gallery_ids=”1905,1906,1907″ fullwidth=”on” _builder_version=”3.21″ animation_style=”fold” border_radii=”on|10px|10px|10px|10px” border_width_all=”5px” border_color_all=”#3a66af”][\/et_pb_gallery][et_pb_text _builder_version=”4.9.4″ hover_enabled=”0″ text_text_color=”#000000″ text_font_size=”16px” sticky_enabled=”0″]<\/p>\n
Once all these VALUE messages were created and conversational sequences were fully established that would provide value to people come in looking for specific information. I then focused on my next problem to resolve. And this one is a major one I see people struggling with today…<\/span><\/p>\n
\u201cHow do I now get people to come into my list and get onto these sequences?\u201d<\/p>\n
I evaluated this problem and the solution was composed of a few elements but it can be subdivided in 3 parts:<\/p>\n
<\/p>\n
\n
- Using existing social media audiences across all platforms.<\/strong>
\u00a0<\/strong><\/li>\n- Using paid advertising through social media platforms.<\/strong><\/li>\n<\/ol>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”3.25″ custom_padding=”0|0px|27px|0px|false|false”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_gallery gallery_ids=”1866,1865,1864,1863,1862,1861,1860″ orientation=”portrait” show_title_and_caption=”off” _builder_version=”3.21″ title_font=”||||||||” caption_font=”||||||||” pagination_font=”||||||||” module_alignment=”center” animation_style=”fold” border_radii_image=”on|10px|10px|10px|10px”][\/et_pb_gallery][et_pb_text _builder_version=”4.9.4″ hover_enabled=”0″ text_text_color=”#000000″ text_font_size=”16px” sticky_enabled=”0″ custom_margin=”||-7px|||”]<\/p>\n
3. Using existing email lists to bring people into our new highly engaging messenger world.<\/strong><\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.9.4″ hover_enabled=”0″ text_text_color=”#000000″ text_font_size=”16px” sticky_enabled=”0″]<\/p>\n
<\/p>\n
Once all these VALUE messages were created and conversational sequences were fully established that would provide value to people come in looking for specific information, I then focused on my next problem to resolve. And this one is a major one I see people struggling with today…<\/span><\/span><\/p>\n
<\/span><\/span><\/p>\n
\n\u201cHow do I now get people to come into my list and get onto these sequences?\u201d<\/em><\/span><\/span><\/p>\n<\/blockquote>\n
[\/et_pb_text][et_pb_image src=”https:\/\/agmagency.wpenginepowered.com\/wp-content\/uploads\/2019\/05\/61902517_317904979140484_8613748884281229312_n.png” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”3.23″ animation_style=”slide” border_radii=”on|12px|12px|12px|12px” border_width_all=”6px” border_color_all=”#173a69″ border_color_left=”#202549″ box_shadow_style=”preset4″ box_shadow_color=”#3a66af”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”3.25″ custom_padding=”27px|0px|0|0px|false|false”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.9.4″ hover_enabled=”0″ text_text_color=”#000000″ text_font_size=”16px” sticky_enabled=”0″]<\/p>\n
I\u00a0evaluated this problem and the solution was composed of a few elements but it can be subdivided in 3 parts:<\/span><\/p>\n
\n
- Using existing social media audiences across all platforms.<\/li>\n
- Using paid advertising through social media platforms.<\/li>\n
- Using existing email lists to bring people into our new highly engaging messenger world.<\/li>\n<\/ol>\n
Knowing that messenger presented a 90% open rate channel and knowing that MONEY follows ATTENTION, I started obsessively working on the implementation of GROWTH TOOLS that would bring people into our new channel.<\/p>\n
These are the main resources we\u2019ve used to bring people into our messenger since we started:<\/p>\n
<\/p>\n
\n
- Mini-Courses: This has been cutting edge. To this date I haven\u2019t really seen anyone do it like we\u2019ve done it. We created a series of 5 FREE mini-courses that we knew people would be interested in doing. We promoted these mini-courses to warm audiences organically and to cold audiences with social media paid advertising. We even invested on paid advertising towards warm audiences to get people into these mini-courses. We knew this would pay off big since people would be way more connected with the brand if we had them on messenger. These Video mini-courses (an average of 4 videos per mini-course) did a powerful upsell towards the end that over 30% of opted in for.<\/li>\n<\/ul>\n
[\/et_pb_text][et_pb_gallery gallery_ids=”1858,1902″ fullwidth=”on” _builder_version=”3.21″ border_radii=”on|10px|10px|10px|10px” border_width_all=”5px” border_color_all=”#3a66af”][\/et_pb_gallery][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”3.25″ custom_padding=”0|0px|0|0px|false|false”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.9.4″ hover_enabled=”0″ text_text_color=”#000000″ text_font_size=”16px” sticky_enabled=”0″]<\/p>\n
<\/p>\n
<\/p>\n
<\/p>\n
\n
- FREEBIES: We created documents Dr. Berg approved that would bring people into our channel. Cheat sheets, Remedy Cards, Common Facts, 5 Tips, you name it! We again used both organic and paid channels for this.<\/li>\n<\/ul>\n
[\/et_pb_text][et_pb_gallery gallery_ids=”1897,1898,1899,1900,1901″ gallery_orderby=”rand” orientation=”portrait” show_title_and_caption=”off” _builder_version=”3.21″ title_font=”||||||||” pagination_font=”||||||||” animation_style=”zoom”][\/et_pb_gallery][et_pb_text _builder_version=”4.9.4″ hover_enabled=”0″ text_text_color=”#000000″ text_font_size=”16px” sticky_enabled=”0″]<\/p>\n
\n
- We embedded growth tools that would offer the mini-courses on the websites. These delivered a steady stream of new subscribers.<\/li>\n<\/ul>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”3.25″ custom_padding=”0|0px|27px|0px|false|false”][et_pb_column type=”1_2″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/agmagency.wpenginepowered.com\/wp-content\/uploads\/2019\/05\/61372957_325773718119662_2235331246920040448_n.png” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”3.23″ animation_style=”bounce” border_radii=”on|10px|10px|10px|10px” border_width_all=”5px” border_color_all=”#3a66af”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/agmagency.wpenginepowered.com\/wp-content\/uploads\/2019\/05\/61741196_451587642074994_1110218538863296512_n-1.png” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”3.23″ max_width=”97%” animation_style=”bounce” border_radii=”on|10px|10px|10px|10px” border_width_all=”5px” border_color_all=”#3a66af”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”3.25″ custom_padding=”0|0px|27px|0px|false|false”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.9.4″ hover_enabled=”0″ text_text_color=”#000000″ text_font_size=”16px” sticky_enabled=”0″]<\/p>\n
\n
- There\u2019s many other things we did in between. All of them more or less effective but none as significant as the things mentioned above. Quizzes, contests, flash sales deals, etc… The possibilities on messenger are literally ENDLESS.<\/li>\n<\/ul>\n
[\/et_pb_text][et_pb_text _builder_version=”4.9.4″ hover_enabled=”0″ text_text_color=”#000000″ text_font_size=”16px” sticky_enabled=”0″]Long story short, we went very, very deep with Messenger. 20 years in business, Dr. Berg managed to generate just about 100K emails using tools like Quizes on his website and through his customers.<\/span><\/p>\n
Today, Dr Berg\u2019s Messenger channel, only 20 months after its creation, has accumulated over 700,000 messenger subscribers opening up their Messenger broadcasts, sequences and more at unprecedented rates of 90%. Our promotional upsell and cross-sell messages enjoy over 20% Clickthrough rates. While at the same time our email Clickthrough rates are barely getting to 2%.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”3.25″ custom_padding=”1px|0px|27px|0px|false|false”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/agmagency.wpenginepowered.com\/wp-content\/uploads\/2019\/05\/Screenshot_13.jpg” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”3.23″ max_width=”85%” module_alignment=”center” animation_style=”zoom”][\/et_pb_image][et_pb_text _builder_version=”4.9.4″ hover_enabled=”0″ text_text_color=”#000000″ text_font_size=”16px” sticky_enabled=”0″]<\/p>\n
I am a Facebook expert, I\u2019m actually a certified Facebook professional, I know everything Facebook and Instagram marketing. My obsession has become using Facebook and Instagram to generate an explosion of my messenger list.<\/span><\/p>\n
Why did I go so crazy? Did I lose my mind? Do I not care about sales? Do I just want to waste my clients money?<\/p>\n
Actually quite the opposite, I cared so much about Dr. Berg\u2019s expansion, his message and his brand, that I went ALL IN with the strategy. And boy, has it paid off!<\/p>\n
700,000 Messenger subscribers<\/span>, real people, generated for pennies on the dollar. His social media following flooding the messenger channel and taking their relationship with Dr. Berg to the next level, hundreds of thousands of people helped through the Dr\u2019s message.<\/p>\n
And last but not least…\u00a0<\/span><\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”3.25″ custom_padding=”0|0px|27px|0px|false|false”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.9.4″ hover_enabled=”0″ text_text_color=”#000000″ text_font_size=”16px” sticky_enabled=”0″]<\/p>\n
\u00a0SALES! A massive sales channel generating hundreds of thousands of sales a week of people visiting Dr. Berg\u2019s store from the messenger sequences, mini-courses and overall the Messenger channel.<\/span><\/p>\n
Today, this channel alone, is responsible for generating over $7 million<\/span><\/strong> in sales in just the last 9 months.<\/p>\n
Are we stopping now? No! We\u2019re actually just getting started.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”3.25″ custom_padding=”27px|0px|27px|0px|false|false”][et_pb_column type=”1_2″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/agmagency.wpenginepowered.com\/wp-content\/uploads\/2019\/05\/61800430_1636004696532594_3914396359934869504_n.png” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”3.23″ animation_style=”zoom”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ text_font=”Poppins|300|||||||” text_font_size=”13px” text_letter_spacing=”1px” text_line_height=”2em” header_font=”||||||||” header_text_color=”#7272ff” header_font_size=”130px” header_2_font=”||||||||” header_2_font_size=”32px” header_2_letter_spacing=”0.5px” header_2_line_height=”2em” header_3_font=”||||||||” header_3_font_size=”24px” header_3_letter_spacing=”0.5px” header_3_line_height=”2em” header_4_font=”||||||||” header_4_font_size=”16px” header_4_letter_spacing=”0.5px” header_4_line_height=”2em” header_5_font=”|700||on|||||” header_5_text_color=”#8585bd” header_5_font_size=”13px” header_5_letter_spacing=”2px” header_5_line_height=”3em” background_color=”#ffffff” text_orientation=”justified” custom_margin=”|||” custom_margin_last_edited=”off|desktop” custom_padding=”30px|40px|30px|40px” animation_style=”zoom” border_radii=”on|10px|10px|10px|10px” box_shadow_style=”preset2″ box_shadow_horizontal=”0px” box_shadow_vertical=”0px” box_shadow_blur=”60px” box_shadow_color=”rgba(71,74,182,0.12)” locked=”off”]<\/p>\n
STATS<\/h1>\n
Segmetrix Data<\/h2>\n
October 2018 to May 2019<\/h3>\n
[\/et_pb_text][et_pb_blurb title=”REVENUE” _builder_version=”3.21″ custom_margin=”0px|||37px” custom_padding=”0px|||0px” animation_style=”slide”]<\/p>\n
USD$6,822,243\u00a0<\/span><\/h1>\n
[\/et_pb_blurb][et_pb_blurb title=”TOTAL ORDERS” _builder_version=”3.21″ custom_margin=”|||37px” animation_style=”slide”]<\/p>\n
62, 566<\/span><\/h1>\n
[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"
With the Manychat Platform and AGM Marketing\u2019s Core Strategies, we took Dr Berg\u2019s Messenger Channel from Zero to 700K Engaged Messenger Subscribers Generating Hundreds of Thousands in Monthly Sales To help our client build a new marketing channel with hundreds of thousands of highly engaged subscribers constantly getting educated and buying his productsEmail open rates […]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","pgc_sgb_lightbox_settings":"","footnotes":""},"class_list":["post-1792","page","type-page","status-publish","hentry"],"yoast_head":"\n
Case Study - Attention Grabbing Media<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/agmagency.wpenginepowered.com\/case-study\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Case Study - Attention Grabbing Media\" \/>\n<meta property=\"og:description\" content=\"With the Manychat Platform and AGM Marketing\u2019s Core Strategies, we took Dr Berg\u2019s Messenger Channel from Zero to 700K Engaged Messenger Subscribers Generating Hundreds of Thousands in Monthly Sales To help our client build a new marketing channel with hundreds of thousands of highly engaged subscribers constantly getting educated and buying his productsEmail open rates […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/agmagency.wpenginepowered.com\/case-study\/\" \/>\n<meta property=\"og:site_name\" content=\"Attention Grabbing Media\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/agmagency\/\" \/>\n<meta property=\"article:modified_time\" content=\"2021-04-21T16:27:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/agmagency.com\/wp-content\/uploads\/2019\/05\/agm-vid.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1912\" \/>\n\t<meta property=\"og:image:height\" content=\"1032\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@MarketingAGM\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"18 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/agmagency.wpenginepowered.com\\\/case-study\\\/\",\"url\":\"https:\\\/\\\/agmagency.wpenginepowered.com\\\/case-study\\\/\",\"name\":\"Case Study - Attention Grabbing Media\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/agmagency.wpenginepowered.com\\\/#website\"},\"datePublished\":\"2019-05-29T17:05:30+00:00\",\"dateModified\":\"2021-04-21T16:27:58+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/agmagency.wpenginepowered.com\\\/case-study\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/agmagency.wpenginepowered.com\\\/case-study\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/agmagency.wpenginepowered.com\\\/case-study\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/agmagency.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Case Study\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/agmagency.wpenginepowered.com\\\/#website\",\"url\":\"https:\\\/\\\/agmagency.wpenginepowered.com\\\/\",\"name\":\"Attention Grabbing Media\",\"description\":\"An Attention Grabbing Agency\",\"publisher\":{\"@id\":\"https:\\\/\\\/agmagency.wpenginepowered.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/agmagency.wpenginepowered.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/agmagency.wpenginepowered.com\\\/#organization\",\"name\":\"AGM Agency\",\"url\":\"https:\\\/\\\/agmagency.wpenginepowered.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/agmagency.wpenginepowered.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/agmagency.com\\\/wp-content\\\/uploads\\\/2019\\\/05\\\/61550011_2040899146214859_234677695953240064_n.png\",\"contentUrl\":\"https:\\\/\\\/agmagency.com\\\/wp-content\\\/uploads\\\/2019\\\/05\\\/61550011_2040899146214859_234677695953240064_n.png\",\"width\":199,\"height\":196,\"caption\":\"AGM Agency\"},\"image\":{\"@id\":\"https:\\\/\\\/agmagency.wpenginepowered.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/agmagency\\\/\",\"https:\\\/\\\/x.com\\\/MarketingAGM\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCSZ-3oD0LGp0TStXglQxFkQ\",\"https:\\\/\\\/www.instagram.com\\\/theagmagency\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Case Study - Attention Grabbing Media","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/agmagency.wpenginepowered.com\/case-study\/","og_locale":"es_ES","og_type":"article","og_title":"Case Study - Attention Grabbing Media","og_description":"With the Manychat Platform and AGM Marketing\u2019s Core Strategies, we took Dr Berg\u2019s Messenger Channel from Zero to 700K Engaged Messenger Subscribers Generating Hundreds of Thousands in Monthly Sales To help our client build a new marketing channel with hundreds of thousands of highly engaged subscribers constantly getting educated and buying his productsEmail open rates […]","og_url":"https:\/\/agmagency.wpenginepowered.com\/case-study\/","og_site_name":"Attention Grabbing Media","article_publisher":"https:\/\/www.facebook.com\/agmagency\/","article_modified_time":"2021-04-21T16:27:58+00:00","og_image":[{"width":1912,"height":1032,"url":"https:\/\/agmagency.com\/wp-content\/uploads\/2019\/05\/agm-vid.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@MarketingAGM","twitter_misc":{"Tiempo de lectura":"18 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/agmagency.wpenginepowered.com\/case-study\/","url":"https:\/\/agmagency.wpenginepowered.com\/case-study\/","name":"Case Study - Attention Grabbing Media","isPartOf":{"@id":"https:\/\/agmagency.wpenginepowered.com\/#website"},"datePublished":"2019-05-29T17:05:30+00:00","dateModified":"2021-04-21T16:27:58+00:00","breadcrumb":{"@id":"https:\/\/agmagency.wpenginepowered.com\/case-study\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/agmagency.wpenginepowered.com\/case-study\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/agmagency.wpenginepowered.com\/case-study\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/agmagency.com\/"},{"@type":"ListItem","position":2,"name":"Case Study"}]},{"@type":"WebSite","@id":"https:\/\/agmagency.wpenginepowered.com\/#website","url":"https:\/\/agmagency.wpenginepowered.com\/","name":"Attention Grabbing Media","description":"An Attention Grabbing Agency","publisher":{"@id":"https:\/\/agmagency.wpenginepowered.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/agmagency.wpenginepowered.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/agmagency.wpenginepowered.com\/#organization","name":"AGM Agency","url":"https:\/\/agmagency.wpenginepowered.com\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/agmagency.wpenginepowered.com\/#\/schema\/logo\/image\/","url":"https:\/\/agmagency.com\/wp-content\/uploads\/2019\/05\/61550011_2040899146214859_234677695953240064_n.png","contentUrl":"https:\/\/agmagency.com\/wp-content\/uploads\/2019\/05\/61550011_2040899146214859_234677695953240064_n.png","width":199,"height":196,"caption":"AGM Agency"},"image":{"@id":"https:\/\/agmagency.wpenginepowered.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/agmagency\/","https:\/\/x.com\/MarketingAGM","https:\/\/www.youtube.com\/channel\/UCSZ-3oD0LGp0TStXglQxFkQ","https:\/\/www.instagram.com\/theagmagency\/"]}]}},"_links":{"self":[{"href":"https:\/\/agmagency.com\/es\/wp-json\/wp\/v2\/pages\/1792","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agmagency.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/agmagency.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/agmagency.com\/es\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/agmagency.com\/es\/wp-json\/wp\/v2\/comments?post=1792"}],"version-history":[{"count":0,"href":"https:\/\/agmagency.com\/es\/wp-json\/wp\/v2\/pages\/1792\/revisions"}],"wp:attachment":[{"href":"https:\/\/agmagency.com\/es\/wp-json\/wp\/v2\/media?parent=1792"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}